Construction companies operate in a data silo nightmare. Your GPS-enabled bulldozers live in one platform, rented excavators in another, and hand tools are tracked on paper. This fragmentation costs time, money, and creates blind spots. Incus5's insight: the value isn't in the data—it's in the context. By consolidating telematics, ERP, and operations software, they create a unified operational reality that traditional systems ignore.

With just 545 monthly visits and a global rank that's essentially zero, Incus5's traffic metrics seem modest for a company generating $0.9M in revenue. But this reveals a crucial truth: they're not chasing SEO keywords about olive mill recipes (which ironically dominate their keyword data). They're building through direct sales and industry relationships—a classic enterprise B2B play where website traffic is irrelevant to revenue. The 42% direct traffic share confirms this.

President Jeff Janczak and CTO Mac McKeen aren't building from a Silicon Valley playbook. Their LinkedIn presence suggests deep industry experience, and the 2018 founding date means they've survived the COVID construction boom and subsequent slowdown. This isn't a VC-backed rocket ship—it's a bootstrapped or self-funded operation that understands the physical reality of construction sites, not just the software layer.