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The Silent Giant in Unified Commerce
A $5.3M revenue, 46-person team quietly building a full-stack retail OS
While everyone chases AI hype and VC darlings, Infinity is building the unsexy, essential infrastructure for retail. They're not just a POS vendor—they're a unified commerce platform with 46 employees and $5.3M in revenue, and their traffic tells a story of focused, enterprise-grade growth.
"They're not selling software; they're selling operational certainty for retail chains."
The Boring Stack That Actually Works
Infinity's platform unifies inventory, order management, loyalty, and POS into a single system. This isn't a collection of microservices—it's a monolith with a purpose. While competitors bolt on features, Infinity builds them natively. Their tech stack (Tailwind, Bootstrap, Ant Design) reveals a pragmatic focus on speed over flash.
Traffic That Speaks Volumes
With 4,324 monthly visits, Infinity isn't chasing mass-market appeal. Their top keywords—'pos software' (8,080 volume), 'point of sale software' (1,820 volume)—reveal a B2B sales motion. The 40% organic traffic share suggests strong SEO fundamentals, while 29% direct traffic indicates brand recognition in their niche. They're not a startup; they're a scale-up with traction.
The keyword data reveals something fascinating: 'couplands waterfall' and 'kelly brown' appear in their top terms. This suggests either aggressive SEO experimentation or deep integration with specific retail verticals. Their traffic concentration—undefined countries taking 44.3%, 36.8%, and 18.9%—points to a focused geographic strategy rather than global spray-and-pray.
- Unified commerce: Not just POS, but full stack inventory + order + loyalty
- Enterprise-ready: 46 employees, $5.3M revenue—this is a serious business
- Pragmatic tech: Built for speed and reliability, not tech demos
- Focused traffic: High-quality, low-volume leads that convert
The Unsung Infrastructure Play
While SaaS valuations soar on potential, Infinity builds on revenue and execution. For retailers tired of duct-taping systems together, this is the real deal.
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Infinity Unified Commerce | Point Of Sale Systems | Retail Software
Infinity offers a full unified commerce platform with inventory management, order management and loyalty in a single software platform with fully integrated POS
Infinity offers a full unified commerce platform with inventory management, order management and loyalty in a single software platform with fully integrated POS
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About infinityrms.com
Infinity offers a full unified commerce platform with inventory management, order management and loyalty in a single software platform with fully integrated POS
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Technology Stack
infinityrms.com uses 21 technologies across their website including Adobe Fonts, Google Fonts, HSTS, Squarespace, and more.
Fonts
Adobe Fonts, Google Fonts
Security
HSTS
CMS
Squarespace
Cloud & Hosting
AWS CloudFront
Marketing Automation
HubSpot
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads
Traffic & Audience
infinityrms.com receives approximately 4.3K monthly visitors and ranks #4,279,823 globally. The website has a bounce rate of 34% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:15 on the site.
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