In a world obsessed with digital scale, innovet.us operates in the shadows of the internet—generating $1.3M annually while measuring zero monthly website visits. This isn't a failure; it's a deliberate, high-margin strategy that most SaaS founders would kill for.

"The most profitable businesses don't need to be found online—they're already booked solid through trust and word-of-mouth."

The tech stack (jQuery, Swiper, core-js) suggests the site was built once and rarely updated. This is intentional. For a residential and commercial electrician, the website's job isn't to generate leads—it's to validate trust when someone looks them up after getting a recommendation. The blog exists, but it's likely dormant. Why write content when your phone is already ringing off the hook?

• Zero reliance on paid acquisition or SEO
• 100% local market penetration in Affton, MO
• High-margin service work with no platform fees
• Scalable through reputation, not technology