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inovalon.com
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inovalon.com

36 technologies
VerifiedGrowingVisit284.0K/mo$534M2.7K36 Tech25 Leads
Deep Dive

Inovalon: The Silent Giant of Data-Driven Healthcare

How a 2,700-person company dominates healthcare data with 72% direct traffic

While most healthcare tech companies chase hype cycles, Inovalon quietly commands 284,000 monthly visits from healthcare professionals who don't need Google to find them. This is what true product-market fit looks like in B2B healthcare data.

284K
monthly visitors
72%
direct traffic
2,726
employees
$534M
annual revenue

"72% direct traffic isn't marketing—it's a product moat. When users type your domain directly, you've become infrastructure."

The Power of Habitual Usage

Inovalon's traffic profile reveals something rare: 72% direct traffic versus only 20% organic search. This isn't accidental—it's the signature of a platform that's become embedded in daily healthcare workflows. When nurses, administrators, and billing specialists bypass search engines entirely, they're not evaluating alternatives. They're logging in to do work. This level of habituation is nearly impossible to buy with marketing spend and takes years to build.

The Enterprise Sales Playbook

With 2,726 employees generating $534M in revenue, Inovalon operates at roughly $196K per employee—solid for enterprise healthcare software. But the real story is in their keyword strategy. Top terms like 'inovalon register new account' and 'inovalon one provider platform' indicate they're not just selling software; they're onboarding entire healthcare systems. This is infrastructure-level deployment, not point-solution selling.

The company's tech stack tells a story of pragmatic, mature engineering. jQuery and Bootstrap suggest a battle-tested frontend that prioritizes reliability over trends. No bleeding-edge frameworks here—just tools that work for healthcare organizations still running legacy systems. Meanwhile, the presence of Tailwind CSS and modern analytics shows they're not stagnating. They're evolving without breaking what already works.

  • 72% direct traffic = true product moat in healthcare data
  • 2,726 employees = enterprise scale without bloat
  • $534M revenue = proven B2B model in a crowded space
  • Top keywords are login/onboarding terms, not marketing keywords
Not chasing AI hype with buzzwords
Dominates healthcare workflows through habit
No viral social media presence
Enterprise-grade reliability over flashiness
Not built on trendy modern stacks
Pragmatic tech that works with legacy systems

The Unsexy Moat

Inovalon proves that in healthcare data, boring is beautiful. When your users don't need Google to find you, you've already won.

What tech stack does Inovalon use?

49 detected
Security1
Programming Languages1
Privacy & Consent1
Marketing Automation1
Scheduling1
A/B Testing1
Performance1
Web Standards2
Build Tools1
UI Libraries1
Tracking & Analytics13
G
Google Analytics
G
Google Tag Manager
L
LinkedIn Insight Tag
L
LinkedIn Insight Tag
M
Microsoft Clarity
G
Google APIs
C
Cloudflare
J
jsDelivr
G
Google Tag Manager
G
Google Static
L
LinkedIn Insight Tag
G
Google DoubleClick
L
LinkedIn

How much traffic does Inovalon get?

Traffic & Engagement

284.0K
Monthly Visits
10.2
Pages/Visit
12:22
Avg. Duration
31%
Bounce Rate
Monthly Traffic Trend+14%
249.1K
Oct 2025
Oct
208.7K
Nov 2025
Nov
284.0K
Dec 2025
Dec

Traffic Sources

Search
20%
Direct
72%
Social
1%
Referrals
6%
Email
0%
Paid
0%

Where is Inovalon's audience located?

🌍94.6%
🌍1.8%
🌍1.5%
🌍0.6%
🌍0.5%

What keywords does Inovalon rank for?

5 keywords
1inovalon8.4K vol$4.81
2innovalon1.1K vol$4.89
3inovalon register new account510 vol
4inovalon one provider platform1.0K vol
5inovalon login440 vol

How is Inovalon's SEO?

Meta Tags

title52 chars

Inovalon - Healthcare Software & Analytics Solutions

description124 chars

Inovalon is a leading provider of data and solutions empowering data-driven healthcare. Let's transform healthcare together.

og:title

Home

languageEN-US

H1 Tags

h1Healthcare Empowered®

Schema Types

Unknown

Who works at Inovalon?

Loading leads...

What do customers think of Inovalon?

inovalon.com

inovalon.com

0.0
0 reviews

Categories

Software Vendor#undefinedSoftware Company#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
US

Reviews (0)

Filter by rating:

No reviews found. Reviews may not be available in the initial page load. Try refreshing or check the Trustpilot page directly.

Frequently Asked Questions about Inovalon

What is Inovalon's Revenue?
Inovalon generates approximately $534M in annual revenue. With 2,726 employees, that's $196,000 per employee.
What does Inovalon do?
Inovalon is a leading provider of data and solutions empowering data-driven healthcare. Let's transform healthcare together.
What technologies does Inovalon use?
Inovalon uses 36 technologies across their website including Video, Fonts, Security. Key technologies include Vimeo, YouTube Embed, Font Awesome, Google Fonts, HSTS.
Who are Inovalon's competitors?
Inovalon's main competitors include Anthem, Definitive Healthcare, NextGate Solutions, Sentry Data Systems, Carevoyance. These companies operate in similar markets and compete for the same customer base.
What do customers think of Inovalon?
Inovalon has a Trustpilot score of 0.0 out of 5 (0 stars).

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What are Inovalon's key pages?

Export inovalon.com Data

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About inovalon.com

Inovalon is a leading provider of data and solutions empowering data-driven healthcare. Let's transform healthcare together.

Company Overview

inovalon.com
Website
health
Industry
#99,155
Global Rank
284.0K
Monthly Visitors
36
Technologies
25+
Employees

Contact inovalon.com

Technology Stack

inovalon.com uses 36 technologies across their website including Vimeo, YouTube Embed, Font Awesome, Google Fonts, HSTS, and more.

Video

Vimeo, YouTube Embed

Fonts

Font Awesome, Google Fonts

Security

HSTS

Programming Languages

PHP

CMS

WordPress

CDN

cdnjs, jsDelivr

Traffic & Audience

284.0K
Monthly Visits
31%
Bounce Rate
10.2
Pages/Visit
12:22
Avg. Duration

inovalon.com receives approximately 284.0K monthly visitors and ranks #99,155 globally. The website has a bounce rate of 31% with visitors viewing an average of 10.2 pages per visit. Users spend an average of 12:22 on the site.

The majority of inovalon.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is inovalon.com?
Inovalon is a leading provider of data and solutions empowering data-driven healthcare. Let's transform healthcare together.
What technologies does inovalon.com use?
inovalon.com uses 36 technologies including Vimeo, YouTube Embed, Font Awesome, Google Fonts, and 30 more. View the full tech stack analysis above.
How do I contact inovalon.com?
You can contact inovalon.com via email at [email protected] or through their contact page.
What are inovalon.com's social media accounts?
inovalon.com is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is inovalon.com hiring?
Check inovalon.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is inovalon.com?
inovalon.com receives approximately 284.0K monthly visitors and ranks #99,155 globally. Traffic is growing by 36.1% month-over-month.

Related Searches

inovalon.com pricinginovalon.com reviewsinovalon.com alternativesinovalon.com logininovalon.com careerswhat is inovalon.cominovalon.com tech stackinovalon.com contactinovalon.com vs competitorsinovalon.com featureshow to use inovalon.cominovalon.com integrations

This page provides publicly available information about inovalon.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit inovalon.com directly at https://inovalon.com.