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The ServiceNow Elite Partner Hiding in Plain Sight
How INRY is quietly capturing the enterprise cloud market with a $26M revenue engine
In the crowded ecosystem of ServiceNow partners, INRY isn't just another consultancy—it's a data-driven growth machine that's outpacing the competition with surgical precision. While most partners chase breadth, INRY has mastered the art of depth, transforming complex enterprise workflows into measurable business outcomes.
"Elite isn't just a badge—it's a strategic moat that separates execution partners from true transformation partners."
The Niche Advantage
INRY's playbook reveals a masterclass in vertical dominance. By focusing on GRC, HR, and CSM within ServiceNow's ecosystem, they've built specialized expertise that generalists can't replicate. Their organic keyword data shows this strategy in action: capturing 11,440 monthly searches for 'hrsd' and 2,500 for 'performance analytics'—terms that signal deep buyer intent rather than casual browsing.
Growth Velocity Analysis
With 20,808 monthly visits and a global rank of #957,455, INRY is operating in the upper tier of B2B service providers. The traffic split tells the real story: 49% direct traffic indicates powerful brand recall and client retention, while 39% organic search suggests sophisticated SEO strategy. This isn't a company buying leads—it's a company earning them.
The leadership team structure reveals intentional scaling. With Bipin Paracha as CEO/CTO and dedicated roles for Revenue Assurance and Delivery Assurance, INRY has built operational rigor into its DNA. This isn't a founder-led shop anymore—it's a professionally managed growth engine with clear accountability across the GTM stack.
- Elite Partner status creates immediate trust and access to ServiceNow's enterprise pipeline
- Specialized practice areas (GRC, HR, CSM) command premium pricing and reduce competition
- Strong brand signals (49% direct traffic) suggest high client satisfaction and retention
- Technical stack (Tailwind, Bootstrap, Ant Design) indicates modern, scalable delivery capabilities
The Enterprise Playbook That Works
INRY proves that in the ServiceNow ecosystem, depth beats breadth, and specialization creates unassailable competitive advantage. For investors and founders, this is the blueprint for building a high-value B2B service business.
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INRY - Leading ServiceNow Elite Partner
INRY is one of the fastest-growing ServiceNow Elite Partners with specialized expertise in GRC, HR, CSM, IT advisory, and Enterprise Cloud Solutions.
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About inry.com
INRY is one of the fastest-growing ServiceNow Elite Partners with specialized expertise in GRC, HR, CSM, IT advisory, and Enterprise Cloud Solutions.
Company Overview
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inry.com uses 14 technologies across their website including Font Awesome, Adobe Fonts, Cloudflare, HubSpot, and more.
Fonts
Font Awesome, Adobe Fonts
Cloud & Hosting
Cloudflare
Marketing Automation
HubSpot
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
Lazy Loading
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Traffic & Audience
inry.com receives approximately 20.8K monthly visitors and ranks #957,455 globally. The website has a bounce rate of 43% with visitors viewing an average of 5.5 pages per visit. Users spend an average of 4:39 on the site.
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