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insperity.com
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insperity.com

23 technologies
VerifiedGrowingVisit1.9M/mo$4.7B5.4K23 Tech25 Leads
Deep Dive

Insperity: The HR Giant Hiding in Plain Sight

A $4.7B revenue machine with a 76% direct traffic moat

In a world obsessed with SaaS churn and viral growth, Insperity operates like a utility company—quietly collecting $4.7B annually while 76% of its traffic comes directly from users who know exactly where to go. This isn't a startup; it's an infrastructure play.

$4.7B
Annual Revenue
76%
Direct Traffic
1.89M
Monthly Visits
#20K
Global Rank

"When your login portal gets 14,740 monthly searches, you're not selling software—you're managing critical infrastructure."

The Enterprise Moat

Insperity's 76% direct traffic isn't an SEO win—it's a lock-in strategy. With 5,355 employees and HR workflows deeply embedded in client operations, switching costs are astronomical. The top 5 keywords are all navigational (login, portal, 401k), proving they've become the default entry point for HR operations.

The Traffic Paradox

Here's the counterintuitive insight: only 19% of traffic comes from organic search. That's low for a tech company, but it's intentional. They're not chasing keywords; they're owning relationships. The real competition happens in boardrooms, not search results. This is enterprise B2B at its purest.

The Trustpilot rating of 2.3/5 with only 8 reviews reveals a critical truth: Insperity's customers aren't posting reviews—they're posting purchase orders. The rating noise is irrelevant when your client retention is built into multi-year HR outsourcing contracts.

  • Tech stack shows pragmatism over trendiness (Bootstrap, Tailwind, core-js)
  • No VC funding—this is a bootstrapped empire built on service, not hype
  • Leadership is stable: Paul Sarvadi has been steering for years
  • The 'undefined' country data screams US-centric enterprise focus
No viral growth loops
Unbreakable client retention (direct traffic proves it)
Weak brand sentiment (2.3/5 Trustpilot)
Massive scale with $4.7B revenue
No app store presence or mobile-first strategy
Operational moat through embedded HR workflows

The Unsexy Billion-Dollar Playbook

Insperity proves that in B2B, boring infrastructure beats flashy growth every time. They're not building a product; they're becoming the operating system for small-to-midsize businesses.

What tech stack does Insperity use?

33 detected
Video1
Security1
Programming Languages1
CDN1
Cloud & Hosting1
Privacy & Consent1
Customer Support1
Performance1
UI Libraries2
JavaScript Libraries2
Tracking & Analytics10
G
Google Analytics
G
Google Tag Manager
R
Reddit Pixel
G
Google APIs
C
Cloudflare Insights
G
Google Tag Manager
R
Reddit
G
Google Analytics
G
Google DoubleClick
T
Tracking Service

How much traffic does Insperity get?

Traffic & Engagement

1.9M
Monthly Visits
10.3
Pages/Visit
7:21
Avg. Duration
20%
Bounce Rate
Monthly Traffic Trend+11%
1.7M
Oct 2025
Oct
1.5M
Nov 2025
Nov
1.9M
Dec 2025
Dec

Traffic Sources

Search
19%
Direct
76%
Social
0%
Referrals
4%
Email
0%
Paid
1%

Where is Insperity's audience located?

🌍97.1%
🌍1.0%
🌍0.4%
🌍0.2%
🌍0.1%

What keywords does Insperity rank for?

5 keywords
1insperity58.2K vol$12.38
2insperity login14.7K vol$4.21
3insperity portal login4.3K vol
4insperity portal2.0K vol$5.05
5insperity 401k login1.2K vol$3.42

How is Insperity's SEO?

Open Graph Image

OG Image preview
og:image

https://www.insperity.com/wp-content/uploads/web.share_.link_.image_v5.jpg

Meta Tags

title51 chars

Award-winning HR service and technology | Insperity

description98 chars

Insperity delivers comprehensive HR support and technology to help protect and grow your business.

languageEN-US

H1 Tags

h1Earn a credit of up to $500 per full-time employee when you sign on as a new Insperity® HR360 solution client.
h1People-first solutions that keep HR

Schema Types

Unknown

What is Insperity's revenue?

$4.7B
Annual Revenue
5,355
6%
Employees
$885K
Revenue/Employee
$4.1B
Valuation
Houston, United States
Headquarters

Who works at Insperity?

Loading leads...

What do customers think of Insperity?

Insperity

Insperity

2.3
8 reviews
✓ Claimed

Categories

Human Resource Consulting#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
3/1/2024

Contact Information

Address:
Crescent Springs Drive 19001
Houston, US

Reviews (8)

Filter by rating:
Mara
4/19/2024
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 1/1/2024
I wish we had moved to Insperity…

I wish we had moved to Insperity sooner. Everything was a bit chaotic with our old system and we just couldn't keep up anymore. Onboarding was rushed (partly our fault) but still went pretty smoothly. My only regret was not making the change sooner.

SMA Video Marketing
11/16/2021
🇺🇸 United States3 reviewsOrganicUnverified
Been great to work with your team

Been great to work with your team, thanks for everything you've done

Lo Nabil
1/2/2026
🇪🇬 Egypt1 reviewsOrganicUnverified
Experience date: 1/2/2026
Fraud and scam company

Fraud and scam company

MegaHash
8/6/2025
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 8/6/2025
Garbage Support

I have tried using their chat before anything else, and I either get no response or it times out and boots me to the beginning of the queue again. This is so frustrating. When chat doesn’t work, I have sent emails to their Contact Center, only to hear back 7 business days later for an answer to a rather simple question. When they emailed me back, they didn’t fully explain or answer my questions, so I wanted to continue speaking about their response but using this method is not a very effective means to get answers or have someone work with me on issues or account questions. My second email regarding my issue was on Monday and I still have not heard back. We’re looking at 2 weeks plus for account/fund questions and no complete answers. Forget calling... thats another dead end.

Yousef Hesopeh
11/5/2024
🇵🇰 Pakistan1 reviewsOrganicUnverified
Experience date: 11/5/2024
Totally fruad company

Totally fruad company. The company saying to all remotely employees the 158 papers project for 4740$. After being complete the project the company demands 78$ from employee

👍 1

Frequently Asked Questions about Insperity

What is Insperity's Revenue?
Insperity generates approximately $4.7B in annual revenue. With 5,355 employees, that's $885,154 per employee.
What does Insperity do?
Insperity delivers comprehensive HR support and technology to help protect and grow your business.
How fast is Insperity growing?
Insperity employee count has changed by 6% year over year.
What technologies does Insperity use?
Insperity uses 23 technologies across their website including Video, Fonts, Security. Key technologies include Wistia, Google Fonts, HSTS.
Who are Insperity's competitors?
Insperity's main competitors include TriNet, Justworks, Paychex, Gusto, Workday. These companies operate in similar markets and compete for the same customer base.
What do customers think of Insperity?
Insperity has a Trustpilot score of 2.3 out of 5 (2 stars) based on 8 customer reviews.

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How to contact Insperity?

What are Insperity's key pages?

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About insperity.com

Insperity delivers comprehensive HR support and technology to help protect and grow your business.

Company Overview

insperity.com
Website
computers_electronics_and_technology
Industry
#20,062
Global Rank
1.9M
Monthly Visitors
23
Technologies
25+
Employees

insperity.com Key Pages

Contact insperity.com

Technology Stack

insperity.com uses 23 technologies across their website including Wistia, Google Fonts, HSTS, and more.

Video

Wistia

Fonts

Google Fonts

Security

HSTS

Programming Languages

PHP

CMS

WordPress

CDN

unpkg

Traffic & Audience

1.9M
Monthly Visits
20%
Bounce Rate
10.3
Pages/Visit
7:21
Avg. Duration

insperity.com receives approximately 1.9M monthly visitors and ranks #20,062 globally. The website has a bounce rate of 20% with visitors viewing an average of 10.3 pages per visit. Users spend an average of 7:21 on the site.

The majority of insperity.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is insperity.com?
Insperity delivers comprehensive HR support and technology to help protect and grow your business.
What technologies does insperity.com use?
insperity.com uses 23 technologies including Wistia, Google Fonts, and 17 more. View the full tech stack analysis above.
What are insperity.com's social media accounts?
insperity.com is active on youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is insperity.com hiring?
Check insperity.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is insperity.com?
insperity.com receives approximately 1.9M monthly visitors and ranks #20,062 globally. Traffic is growing by 26.7% month-over-month.

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This page provides publicly available information about insperity.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit insperity.com directly at https://insperity.com.