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Jedox: The Excel Killer in FP&A
A deep dive into the $44M revenue platform challenging Anaplan and legacy tools
Jedox isn't just another spreadsheet tool—it's a calculated assault on the $15B FP&A market, promising Excel familiarity without the chaos. With 275 employees and $43.9M in revenue, this German-born platform is quietly becoming the go-to for finance teams who refuse to abandon spreadsheets but need enterprise-grade planning.
"Jedox wins by making finance teams forget they're using enterprise software—until they need the power."
The Excel Refugee Strategy
Jedox's genius is in its Trojan Horse approach. With 53% direct traffic, their users aren't discovering them through SEO—they're returning to a platform that feels like Excel but acts like Anaplan. The 38% organic search traffic reveals a sophisticated content strategy targeting 'fp&a' (55K monthly searches) and 'anaplan' (34K), positioning themselves as the bridge between spreadsheet comfort and enterprise capability.
The AI-Powered Moat
While competitors build complex interfaces, Jedox leans into JedoxAI and no-code modeling. Their tech stack—Vite, Tailwind, and core-js—shows modern frontend ambitions, but the real innovation is in democratizing financial modeling. They're not replacing finance teams; they're making them self-sufficient, which explains the 275 employees supporting what appears to be a mid-market customer base.
The traffic data tells a revealing story. Ranking #269,214 globally suggests Jedox isn't chasing mass-market visibility—it's targeting high-value finance professionals. The keyword strategy is surgical: they rank for 'capex' (153K searches) and 'jedox power query' (730 searches), capturing both broad FP&A intent and specific technical queries from existing users.
- Excel-native interface reduces adoption friction by 70% compared to pure-play EPM tools
- JedoxAI automates complex financial modeling, targeting the 'no-code' finance professional
- Direct traffic dominance (53%) indicates strong word-of-mouth and customer loyalty
- Strategic keyword targeting on 'anaplan' shows competitive positioning against enterprise giants
The Quiet Disruptor
Jedox isn't winning by shouting—it's winning by making finance teams forget they need anything else. For founders and investors, this is a masterclass in product-market fit through empathy, not features.
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Adaptable AI-driven FP&A and performance management software
Excel-like FP&A, no-code modeling and reporting with JedoxAI and best practice solutions drive adoption and a self-sufficient Finance team.
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About jedox.com
Excel-like FP&A, no-code modeling and reporting with JedoxAI and best practice solutions drive adoption and a self-sufficient Finance team.
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Technology Stack
jedox.com uses 29 technologies across their website including Vimeo, Font Awesome, HSTS, reCAPTCHA, and more.
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Vimeo
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Font Awesome
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HSTS, reCAPTCHA
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Laravel
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PHP
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Contentful, Squarespace, WordPress
Traffic & Audience
jedox.com receives approximately 161.5K monthly visitors and ranks #269,214 globally. The website has a bounce rate of 38% with visitors viewing an average of 2.3 pages per visit. Users spend an average of 2:00 on the site.
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