lateetud.com
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Lateetud: The 82-Person Automation Powerhouse
How a focused IPA player is carving a niche in the crowded RPA market
In a market dominated by billion-dollar RPA giants, Lateetud is quietly building an $23.8M revenue engine by solving a specific problem: making automation intelligent, not just automated. This is a masterclass in focused execution.
"They're not selling bots. They're selling outcomes—using AI to make automation adaptive, not just repetitive."
The Focus Playbook
Lateetud isn't trying to be everything to everyone. With just 82 employees generating $23.8M in revenue, they've achieved a remarkable $290K per employee ratio. This isn't a sprawling enterprise—it's a precision instrument. Their stack (jQuery, Tailwind, Bootstrap) suggests a pragmatic, not bleeding-edge approach to product development, prioritizing reliability over novelty.
The Traffic Paradox
Here's the counterintuitive part: only 493 monthly visits. Yet 41% comes from organic search and 39% direct. This isn't a company chasing virality—it's a company that wins through relationships and referrals. The fact that their top keywords are 'pipeline diagram business model banks' and 'is rpa worth it' tells us they're targeting decision-makers with complex problems, not casual browsers.
The leadership team reveals their strategy: CTO Murali Menon, Director Craig Bilinski, and CEO Pawan Jadhav aren't building a platform for hobbyists. They're building for enterprises that need banking-grade automation with AI intelligence. The missing funding data is telling—they're likely bootstrapped or have strategic investors who value sustainable growth over hyper-scaling.
- Intelligent Process Automation (IPA) over basic RPA—AI/ML integration is core, not bolted on
- Enterprise focus: Banking keywords suggest financial services as a wedge market
- High-revenue, low-traffic model: Proof that B2B automation sells through networks, not SEO
- Stack pragmatism: They use proven tech (jQuery, Bootstrap) rather than chasing framework trends
Lateetud is playing a different game
While others chase scale, they're building a profitable, focused IPA business that solves real enterprise problems. In a noisy market, sometimes the quietest player has the strongest voice.
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Meta Tags
Lateetud | Enabling AI and Automation
Lateetud implements Intelligent Process Automation (IPA) for businesses using a combination technologies like RPA, AI/ML, Data Extraction, and Low-Code Workflow Automation.
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About lateetud.com
Lateetud implements Intelligent Process Automation (IPA) for businesses using a combination technologies like RPA, AI/ML, Data Extraction, and Low-Code Workflow Automation.
Company Overview
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Technology Stack
lateetud.com uses 16 technologies across their website including Vimeo, YouTube Embed, Font Awesome, HSTS, and more.
Video
Vimeo, YouTube Embed
Fonts
Font Awesome
Security
HSTS
Programming Languages
PHP
Marketing Automation
HubSpot
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads
Traffic & Audience
lateetud.com receives approximately 493 monthly visitors and ranks #8,111,736 globally. The website has a bounce rate of 59% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:04 on the site.
The majority of lateetud.com's traffic comes from .
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This page provides publicly available information about lateetud.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit lateetud.com directly at https://lateetud.com.