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Leafr: The Airbnb for ESG Consultants
How a $7.8M marketplace is disrupting corporate sustainability hiring
The ESG consulting market is a $1.5 trillion industry plagued by opaque pricing and slow, agency-led matchmaking. Leafr cuts through the noise with a vetted, on-demand marketplace that connects corporations directly with sustainability experts—no middlemen, no endless RFPs.
"In a world drowning in greenwashing, Leafr isn't just matching talent—it's building the infrastructure for the net-zero economy."
The Trust Paradox in ESG
Leafr's 4.8/5 Trustpilot rating across 43 reviews reveals a critical insight: in high-stakes ESG consulting, trust isn't built on promises—it's built on verified outcomes. Their vetting process (likely combining credential verification with real-world project experience) addresses a key pain point for CFOs and CSOs who've been burned by overpriced consulting firms. With 42% organic search traffic, they're clearly solving a real problem.
The SEO Moat They're Building
Their top keywords tell a story of deep industry integration. Ranking for 'leed (560 monthly volume)' and 'csrd logo (90 volume)' shows they're capturing demand at the intersection of certification and compliance. But the real signal? 'farah leafr' (50 volume)—likely a founder or key hire. This suggests they're becoming a personal brand, not just a platform. At 14,696 monthly visits with 40% direct traffic, they're moving from discovery to destination.
The funding story is intriguing: $787K raised against $7.8M in revenue suggests either extreme capital efficiency or a bootstrap-to-scale model that prioritized profitability over growth-at-all-costs. For a marketplace platform, this is rare and telling. They're not chasing unicorn valuations—they're building a sustainable business in every sense of the word.
- Tech stack reveals a modern, scalable platform (Tailwind, React, Slick) built for speed and UX
- 40% direct traffic indicates strong brand recall and repeat usage—critical for a B2B marketplace
- The 'leafr' brand name itself is sticky and ownable, ranking #2 in their own keyword portfolio
Leafr is the infrastructure layer for the green economy
As ESG becomes table stakes for every public company, the demand for vetted, on-demand expertise will explode. Leafr isn't just riding this wave—they're building the surfboard. For founders and investors, the question isn't whether ESG talent marketplaces will matter; it's whether Leafr will own the category before the Big 4 wake up and build their own.
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Hire Vetted Sustainability Consultants & ESG Advisors – Leafr
Discover top-tier freelance sustainability consultants, climate change experts, and net-zero advisors. Vetted for quality, fit and real-world experience. Leafr connects you with the right sustainability expertise for your needs.
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Reviews (20)
Start-Up Needing Help
We used Leafr’s platform to find a contractor and found the process intuitive and efficient. The Leafr team was engaging and hands-on, which made a real difference in getting the right match quickly
Brilliant service with responsive team
We worked with Leafr to identify high-quality ecologists to support large scale remote surveys in the Mozaic platform. Leafr was brilliant across the board: - The Leafr platform was easy to use (especially after their latest udpate) - The Leafr team super responsive and they went out of their way to help with profile selection and outreach. - The continuous support and check-ins were also very valuable and took away a lot of the 'contracting & invoicing' burden from us. Would strongly recommend!
It's been nothing but a pleasure…
It's been nothing but a pleasure working with the Leafr team and the consultants we've been lucky enough to work with via the platform. Highly recommend!
Great service for staffing my…
Great service for staffing my sustainable project.
I’d been relying on my personal network…
I’d been relying on my personal network for consultant recommendations for years. It's easy to think "oh I know someone who does that" but truthfully, they weren't the right person for the job. The results were hit-and-miss and it was taking ages to make progress. With Leafr, it was a completely different experience. Within days, I had three perfectly matched experts, and the one I hired was far better than any of the personal referrals I’d been chasing down. No more polite calls with a guilty feeling of needing to hire a friend of a friend. Just the right person, fast. It’s the first time I’ve felt 100% confident in a consultant hire.
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About leafr.com
Discover top-tier freelance sustainability consultants, climate change experts, and net-zero advisors. Vetted for quality, fit and real-world experience. Leafr connects you with the right sustainability expertise for your needs.
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leafr.com uses 23 technologies across their website including Google Fonts, HSTS, Webflow, and more.
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Traffic & Audience
leafr.com receives approximately 14.7K monthly visitors and ranks #1,643,264 globally. The website has a bounce rate of 42% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:36 on the site.
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