In a market dominated by legacy banks, Lendi isn't just offering another mortgage—it's rewriting the rules of home ownership. By combining smart technology with human expertise, they've built a platform that processes billions in loans while making the process radically simpler for Australians.

"Lendi proves that in regulated finance, the best moat isn't just compliance—it's building technology so good that traditional banks are forced to play catch-up."

The tech stack tells a story of modern engineering priorities. Tailwind CSS for rapid UI development, PWA capabilities for app-like performance, and Datadog RUM for real-time monitoring show a company building for scale. They're not just digitizing paperwork—they're reimagining the entire home loan journey with lazy loading and HSTS security baked in from day one.

• 421 employees with specialized roles (Inside Sales, Business Analysis, Senior Consultants) suggesting a hybrid tech-human model
• Revenue of $110.5M puts them in the mid-market range with room for exponential growth
• Traffic concentration in Australia (91.1%) proves focused market dominance before international expansion
• Organic search as primary channel indicates strong product-market fit and content strategy