mbandf.com
Get leads like Mbandf — and thousands more
Build targeted lists by tech stack, traffic, and more
MB&F: The 84-Person Rebellion
How a 'horological concept laboratory' generates $11.8M without selling watches
Maximilian Büsser didn't just launch another luxury watch brand—he ignited a rebellion against the very concept of timekeeping. MB&F isn't in the business of selling watches; they manufacture kinetic sculptures that happen to tell time, turning traditional horology on its head.
"They don't sell watches. They sell Machines that tell time. That semantic shift is worth millions."
The 'Friends' Model
MB&F's name is literal: Maximilian Büsser & Friends. Instead of building a traditional corporate structure, they operate as a horological concept laboratory that collaborates with independent watchmakers. This 'friend' ecosystem isn't just branding—it's their entire supply chain, R&D department, and creative engine. With only 84 employees generating $11.8M, they've achieved $140K revenue per head by treating collaborators as partners, not vendors.
The Traffic Paradox
Here's what's fascinating: 42% organic + 42% direct = 84% of traffic coming from people actively seeking them out. This isn't passive discovery—it's intentional pilgrimage. The fact that 'mb&f' alone commands 8,950 monthly searches, while 'mb&f watches' gets 3,780, proves they've transcended the product category. People don't search for 'MB&F watches'—they search for MB&F.
- Revenue per employee: $140K (top-tier for luxury goods)
- Brand search volume: 8,950/month (exceeds many established luxury houses)
- Direct traffic equals organic—proving cult brand status
- Tech stack includes PWA and AWS—modern infrastructure for analog products
The real magic is in their traffic composition. With undefined countries taking 32.5% of traffic, MB&F has achieved true global obscurity—collectors find them regardless of geography. Their tech stack (jQuery, Tailwind, Bootstrap, PWA) is surprisingly pedestrian for a luxury brand, suggesting they invest in product over digital flash. The Cloudflare/AWS setup handles global demand without the infrastructure bloat typical of luxury e-commerce.
The $140K/Employee Formula
MB&F proves that cult brands out-earn corporations by rejecting scale. 84 people, zero funding, infinite obsession.
What tech stack does Mbandf use?
How much traffic does Mbandf get?
Traffic & Engagement
Traffic Sources
Where is Mbandf's audience located?
What keywords does Mbandf rank for?
5 keywordsHow is Mbandf's SEO?
Open Graph Image
https://www.mbandf.com/fileadmin/_processed_/0/2/csm_Desktop_fd7ee9c274.png
Meta Tags
MB&F | The world’s first-ever horological concept laboratory
Maximilian Büsser broke the chains and standards to initiate a rebellion called MB&F (Maximilan Büsser & Friends) with independent watchmakers: they are the friends. MB&F turns traditional watchmaking into creative timekeeping Machines. These are Machines that tell the time, rather than Machines to tell the time.
Welcome to MB&F
H1 Tags
What is Mbandf's revenue?
Who works at Mbandf?
Loading leads...
What do customers think of Mbandf?
No Trustpilot reviews available for this company.
Frequently Asked Questions about Mbandf
What is Mbandf's Revenue?
What does Mbandf do?
How fast is Mbandf growing?
What technologies does Mbandf use?
Who are Mbandf's competitors?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Mbandf?
Contact Information
Export mbandf.com Data
Download the complete tech stack, analytics, leads, and company data for mbandf.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About mbandf.com
Maximilian Büsser broke the chains and standards to initiate a rebellion called MB&F (Maximilan Büsser & Friends) with independent watchmakers: they are the friends. MB&F turns traditional watchmaking into creative timekeeping Machines. These are Machines that tell the time, rather than Machines to tell the time.
Company Overview
mbandf.com Social Media
Contact mbandf.com
Phone Numbers
Technology Stack
mbandf.com uses 19 technologies across their website including Google Fonts, HSTS, Cloudflare Turnstile, PHP, and more.
Fonts
Google Fonts
Security
HSTS, Cloudflare Turnstile
Programming Languages
PHP
Cloud & Hosting
Amazon S3, Amazon Web Services, Cloudflare
Email Marketing
Mailchimp
Advertising
Microsoft Ads
Traffic & Audience
mbandf.com receives approximately 126.4K monthly visitors and ranks #293,738 globally. The website has a bounce rate of 36% with visitors viewing an average of 2.7 pages per visit. Users spend an average of 0:59 on the site.
The majority of mbandf.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is mbandf.com?
What technologies does mbandf.com use?
How do I contact mbandf.com?
What are mbandf.com's social media accounts?
Is mbandf.com hiring?
How popular is mbandf.com?
Related Searches
This page provides publicly available information about mbandf.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mbandf.com directly at https://mbandf.com.