meliopayments.com
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Melio: The SMB Bill Pay Unicorn
How a B2B payment platform scaled to $111M revenue by killing paper checks
In a world where 61% of SMBs still pay bills by check, Melio isn't just processing payments—it's orchestrating a silent revolution in how businesses move money. The numbers tell a story of explosive growth in a space everyone else ignored.
"Melio doesn't compete with Stripe—it conquers the checkbook. That's a $6 trillion market they're digitizing one invoice at a time."
The Silent Majority of B2B
While fintechs chase consumers, Melio targets the unglamorous backbone of American commerce: SMBs drowning in paper invoices. Their 673 employees aren't building flashy consumer apps—they're automating accounts payable for the 517K monthly visitors who still manually reconcile payments. The genius? They meet businesses where they are: email-based workflows, not API-first platforms.
The 20% Organic Engine
Melio's growth isn't fueled by paid ads—it's driven by organic search capturing transactional intent. Keywords like 'ach payment' (31K monthly searches) and 'melio payments' (3.7K) reveal a strategy focused on solving specific payment pain points rather than brand building. With 43,412 backlinks, they've built authority in a space where trust is currency.
The real moat isn't technology—it's distribution. Melio embedded itself into the workflows of businesses that don't think about payments until an invoice is due. By offering both payables and receivables, they create a flywheel: pay one vendor, get paid by one customer, and suddenly you're locked into their ecosystem. The 94.4% US traffic concentration proves they're dominating their home turf before going global.
- Built for the 85% of SMBs that still use manual payment processes
- Captures transaction value through interchange fees, not SaaS subscriptions
- Leverages network effects: each new vendor onboarded reduces friction for payers
- Trustpilot's 1,546 reviews show real-world adoption beyond hype
The Checkbook is Their Trojan Horse
Melio wins by digitizing the most analog part of business finance—proving that boring infrastructure is where billion-dollar companies are built.
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Pay & get paid: Easy bill paying service for businesses | Melio
Intelligent and easy accounts payable and receivable software. Pay & get paid with Melio B2B bill payment solutions.
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Reviews (20)
Quinn was great!
Quinn was great!
Hi Jeremiah, Thanks for sharing your feedback! We're so glad to hear that your experience with Quinn was great! We appreciate you taking the time to share your experience with us. Let us know if you need anything else. Best regards, Team Melio
I had some payment concerns as some…
I had some payment concerns as some processes seem to change without any notice. Working with Amanda was a treat as she was very professional and patience with my frustration and answered every question and addressed every concern that I had.
Hi David, Thank you for sharing your experience! We appreciate you taking the time to let us know, and we understand how unexpected changes can be frustrating. We’re delighted to hear that Amanda was able to support you through your concerns with professionalism and patience. We’ll be sure to pass along your kind words to her. Thanks again for your feedback. All the best, Team Melio
Excellent customer service- listened to…
Excellent customer service- listened to the issue patiently and is helping to resolve it. Very polite and empathetic.
Hi Dawn, Thank you for taking the time to share your experience. We’re pleased to hear that our Support team provided patient and empathetic support to resolve any issues you had. We appreciate your feedback and are glad we could assist! All the best, Team Melio
Debbie resolved my concern expeditiously
Debbie was super supportive and resolved my concern effectively, she was very professional and at the same time honestly concerned about my dilemma, im very very satisfied with her professional and attentive matter
Hi there, Thank you so much for your kind feedback! We’re happy to hear you were satisfied with the care and professionalism you received. Please don't hesitate to reach out if anything else comes up. All the Best, Team Melio
excellent detailed call
ver respectful and knowledgable. great customer service skills
Hi Trisha, Thank you for the great feedback. We’re glad to hear you had a positive experience and appreciate your support. All the Best, Team Melio
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About meliopayments.com
Intelligent and easy accounts payable and receivable software. Pay & get paid with Melio B2B bill payment solutions.
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meliopayments.com uses 15 technologies across their website including HSTS, reCAPTCHA, PHP, WordPress, and more.
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Braze
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meliopayments.com receives approximately 517.7K monthly visitors and ranks #93,776 globally. The website has a bounce rate of 38% with visitors viewing an average of 3.1 pages per visit. Users spend an average of 1:18 on the site.
The majority of meliopayments.com's traffic comes from undefined, undefined, .
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