metia.com
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Metia: The B2B Marketing Specialist
How a 166-person firm navigates the complex B2B tech landscape
In a world drowning in generic marketing agencies, Metia cuts through the noise by solving a specific problem: how B2B tech companies actually engage global audiences. With $45.6M in revenue and a laser focus on the developer and enterprise tech space, they're not chasing vanity metrics—they're building programs that convert.
"They don't just run campaigns—they engineer marketing programs that speak the language of developers and enterprise buyers."
The Developer Audience Specialist
Metia's keyword strategy reveals their niche: 'what are developer audiences' (270 monthly searches) and 'attraqt' (2,220 monthly searches). They're not just targeting marketers—they're targeting the technical buyers who actually influence purchasing decisions. This isn't spray-and-pray B2B; it's surgical precision in a space where generic messages fail.
The Traffic Paradox
With only 4,486 monthly visits, Metia's traffic numbers seem modest for a $45M business. But this is strategic. Their 34% direct traffic rate suggests strong brand equity among a concentrated B2B audience. They don't need millions of visitors—they need the right ones. Their global rank of #4,165,001 actually signals focus, not failure.
The tech stack tells the story of a modern marketing operation: jQuery and Tailwind CSS for speed, Google Analytics and Segment for data, Contentful for content management. But notably absent are the heavy-hitting marketing automation platforms like HubSpot or Marketo. This suggests Metia builds custom solutions rather than relying on one-size-fits-all tools.
- Revenue concentration: $45.6M from 166 employees = ~$275K per employee
- Traffic quality over quantity: 47% organic suggests strong SEO for niche terms
- Global reach: Serving B2B tech clients worldwide from undisclosed locations
- Social proof missing: No Trustpilot reviews suggests they're not playing the consumer game
The Quiet Giant of B2B Tech Marketing
Metia proves that in B2B, you don't need mass traffic—you need the right traffic. Their model challenges the 'growth at all costs' mentality by focusing on high-value, technical audiences that drive real revenue.
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Home | Metia
We solve marketers biggest problems. Using the optimal mix of digital channels and platforms, we create and operate marketing programs which help our B2B and tech clients to best engage their customer audiences worldwide.
Metia | We solve marketers' biggest problems.
Metia Group is a global performance marketing agency. Using the optimal mix of digital channels and platforms, we create and operate marketing programs which help our B2B and tech clients to best engage their customer audiences worldwide.
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About metia.com
We solve marketers biggest problems. Using the optimal mix of digital channels and platforms, we create and operate marketing programs which help our B2B and tech clients to best engage their customer audiences worldwide.
Company Overview
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Technology Stack
metia.com uses 11 technologies across their website including HSTS, Contentful, HubSpot, and more.
Security
HSTS
CMS
Contentful
Marketing Automation
HubSpot
Advertising
LinkedIn Insight Tag, Facebook Pixel
Analytics & Marketing
Segment, Google Tag Manager, Google Analytics
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
metia.com receives approximately 4.5K monthly visitors and ranks #4,165,001 globally. The website has a bounce rate of 59% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:28 on the site.
The majority of metia.com's traffic comes from undefined, .
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This page provides publicly available information about metia.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit metia.com directly at https://metia.com.