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mtcopeland.com
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mtcopeland.com

28 technologies
VerifiedVisit107.9K/mo$0M128 Tech3 Leads
Deep Dive

M.T. Copeland: The Unlikely Niche Giant

How a 1-person shop commands 100K+ monthly visits in heavy industry.

In a digital landscape dominated by massive VC-backed edtech platforms, M.T. Copeland Technologies is an anomaly. Operating with a skeleton crew of just one employee, this niche platform manages to pull in over 100,000 monthly visits by teaching the physical craft of construction.

107,937
monthly visits
1
employee count
59%
organic search
$100K
estimated revenue

"They aren't selling courses; they are capturing intent for the modern tradesperson."

The SEO Moat

M.T. Copeland has mastered the art of capturing high-intent, long-tail search queries. While competitors fight for broad terms, this platform dominates specific educational gaps like 'types of wood joints' and 'wall types drywall.' With 59% of traffic coming from organic search, they've built a content engine that requires zero ad spend to maintain high volume.

The B2B Trojan Horse

The secret to their efficiency lies in the dual-sided model. While the public-facing site attracts individual hobbyists with SEO-driven blog content, the backend infrastructure is built for B2B training. The 'careers' link redirects to JobstoBuild.com, suggesting a unified ecosystem where they monetize the workforce pipeline, not just the individual learner.

The technology stack reveals a lean, modern operation. They utilize Tailwind CSS and Bootstrap for rapid UI development, and the presence of PWA (Progressive Web App) technology indicates a focus on mobile accessibility—crucial for workers on job sites who may not have desktop access. However, the reliance on jQuery suggests legacy code that hasn't been fully modernized to React or Vue, hinting at a 'move fast, don't break things' philosophy.

  • Dominant in niche 'how-to' search queries (e.g., 'replacement heater for apartment').
  • Extremely low overhead: <$100K revenue with a single employee implies high margins.
  • Social proof via Instagram (mt.copeland) bridges the gap between digital learning and physical trade.
No heavy VC funding or complex SaaS features.
High organic traffic with zero marketing spend.
No massive sales team or enterprise outreach.
Simplified, mobile-first UX for tradespeople.

The Lean Machine

M.T. Copeland proves that in B2B education, specificity scales better than generality. They don't need to be the 'Netflix of Learning'—they just need to be the Google result for the next generation of builders.

What tech stack does Mtcopeland use?

45 detected
Programming Languages1
Translation1
E-commerce & Payments1
Performance1
Web Standards2
JavaScript Libraries3
Tracking & Analytics17
F
Facebook Pixel
T
TikTok Pixel
G
Google Analytics
G
Google Tag Manager
F
Facebook Pixel
H
Hotjar
H
Hotjar
G
Google Tag Manager
C
Cloudflare
G
Google APIs
F
Facebook Pixel
H
Hotjar
G
Google Analytics
G
Google AdSense
F
Facebook
T
TikTok Pixel
A
Analytics Service

How much traffic does Mtcopeland get?

Traffic & Engagement

107.9K
Monthly Visits
2.9
Pages/Visit
1:08
Avg. Duration
46%
Bounce Rate
Monthly Traffic Trend+1%
107.2K
Oct 2025
Oct
108.3K
Nov 2025
Nov
107.9K
Dec 2025
Dec

Traffic Sources

Search
59%
Direct
31%
Social
2%
Referrals
7%
Email
0%
Paid
1%

Where is Mtcopeland's audience located?

🌍25.6%
🌍5.6%
🌍5.2%
🌍4.8%
🌍4.6%

What keywords does Mtcopeland rank for?

5 keywords
1types of wood joints2.8K vol$0.32
2mt copeland300 vol
3replacement heater for apartment280 vol
4front face frame wardrobe220 vol
5wall types drywall220 vol

How is Mtcopeland's SEO?

Open Graph Image

OG Image preview
og:image

https://mtcopeland.com/wp-content/uploads/2021/02/hero-home.png

Meta Tags

title69 chars

Building Training & Construction Courses - M.T. Copeland Technologies

description121 chars

Advance your career in the building industry with expert-led online education that helps you and your team build smarter.

languageEN-US

H1 Tags

h1LEARN THE BUILDING TRADES ONLINE
h1featured course: intro to power tools

Schema Types

Unknown

Who works at Mtcopeland?

Loading leads...

What do customers think of Mtcopeland?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Mtcopeland

What is Mtcopeland's Revenue?
Mtcopeland generates approximately $0M in annual revenue. With 1 employees, that's $70,000 per employee.
What does Mtcopeland do?
Advance your career in the building industry with expert-led online education that helps you and your team build smarter.
How fast is Mtcopeland growing?
Mtcopeland employee count has changed by -67% year over year.
What technologies does Mtcopeland use?
Mtcopeland uses 28 technologies across their website including Video, Fonts, Programming Languages. Key technologies include Vimeo, YouTube Embed, Google Fonts, PHP.
Who are Mtcopeland's competitors?
Mtcopeland's main competitors include Edulastic, Wize, Columbus State Community College, Boxlight, Upkey. These companies operate in similar markets and compete for the same customer base.

Export Data

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How to contact Mtcopeland?

Social Profiles

What are Mtcopeland's key pages?

Export mtcopeland.com Data

Download the complete tech stack, analytics, leads, and company data for mtcopeland.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About mtcopeland.com

Advance your career in the building industry with expert-led online education that helps you and your team build smarter.

Company Overview

mtcopeland.com
Website
heavy_industry_and_engineering
Industry
#314,565
Global Rank
107.9K
Monthly Visitors
28
Technologies
3+
Employees

mtcopeland.com Social Media

Contact mtcopeland.com

Technology Stack

mtcopeland.com uses 28 technologies across their website including Vimeo, YouTube Embed, Google Fonts, PHP, and more.

Video

Vimeo, YouTube Embed

Fonts

Google Fonts

Programming Languages

PHP

CMS

WordPress

CDN

cdnjs, unpkg

Cloud & Hosting

Amazon S3, Amazon Web Services, Cloudflare

Traffic & Audience

107.9K
Monthly Visits
46%
Bounce Rate
2.9
Pages/Visit
1:08
Avg. Duration

mtcopeland.com receives approximately 107.9K monthly visitors and ranks #314,565 globally. The website has a bounce rate of 46% with visitors viewing an average of 2.9 pages per visit. Users spend an average of 1:08 on the site.

The majority of mtcopeland.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is mtcopeland.com?
Advance your career in the building industry with expert-led online education that helps you and your team build smarter.
What technologies does mtcopeland.com use?
mtcopeland.com uses 28 technologies including Vimeo, YouTube Embed, Google Fonts, and 22 more. View the full tech stack analysis above.
How do I contact mtcopeland.com?
You can contact mtcopeland.com through their contact page.
What are mtcopeland.com's social media accounts?
mtcopeland.com is active on facebook, instagram. You can find links to all their social media profiles in the social section above.
Is mtcopeland.com hiring?
Check mtcopeland.com's careers page for current job openings and opportunities. The company has 3+ known employees.
How popular is mtcopeland.com?
mtcopeland.com receives approximately 107.9K monthly visitors and ranks #314,565 globally.

Related Searches

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This page provides publicly available information about mtcopeland.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mtcopeland.com directly at https://mtcopeland.com.