mycarpe.com
Get leads like Mycarpe — and thousands more
Build targeted lists by tech stack, traffic, and more
Carpe: The $13M Sweat Solution Empire
How a niche antiperspirant brand conquered a $400M market with PhD formulation and ruthless DTC focus
Sweat is a $400M problem, and Carpe is the $13M answer. While Old Spice and Dove fight for shelf space, this DTC insurgent has quietly built a 59-person empire by solving one uncomfortable truth: standard deodorant doesn't work for people who actually sweat.
"Carpe didn't win by marketing harder—they won by formulating better, turning a dermatologist's prescription into a DTC powerhouse."
The Growth Engine
Carpe's 53% direct traffic is the holy grail of DTC—it means 500K+ people type 'mycarpe.com' directly into their browser every month. That's not marketing; that's muscle memory. Their organic search captures 'carpe deodorant' (10K monthly searches) while their TikTok (@mycarpe) builds a community around a problem everyone has but nobody discusses. They've turned a $7.42M funding round into a self-sustaining flywheel: solve a specific problem → obsess over formulation → build a cult → let them sell for you.
The Sweat Economy
The top keyword isn't even 'carpe'—it's 'megababe bust dust anti boob sweat powder' (360 monthly searches). This reveals the untapped desperation in the sweat category. Carpe's genius is ignoring the 'lifestyle deodorant' noise and owning the clinical territory: underarms, hands, feet, back. They're not selling freshness; they're selling control. The 1,567 Trustpilot reviews at 4.1 stars prove the formulation lands, but the 100% money-back guarantee on first orders shows they know the conversion psychology: 'Try it, sweat-proof your life, or we eat the cost.'
Their tech stack reads like a performance-obsessed DTC playbook: Tailwind CSS for speed, Vite for modern builds, PWA for mobile dominance, and Lazy Loading for conversion. Every choice screams 'reduce friction.' The 36% organic traffic share means they're not burning cash on ads—they're building a search moat around sweat-related queries that big CPG brands are too embarrassed to target.
- 59 employees generate $13.3M (that's $225K revenue per employee—elite efficiency)
- 11,562 backlinks from a category most brands won't touch
- PHD-formulated, dermatologist-tested, cruelty-free—clinical credibility as marketing
- Top 50K global rank with zero mainstream retail presence
Carpe is a precision instrument, not a lifestyle brand
They turned a $400M embarrassment into a $13M revenue stream by being the only ones brave enough to say 'we stop sweat, period.' The real question isn't how they grew—it's why every other CPG brand is still selling 'freshness' instead of 'control.'
What tech stack does Mycarpe use?
How much traffic does Mycarpe get?
Traffic & Engagement
Rankings
Backlinks & Authority
Search Traffic
Top Organic Keywords
Where is Mycarpe's audience located?
Who competes with Mycarpe?
Device Distribution
What keywords does Mycarpe rank for?
5 keywordsHow is Mycarpe's SEO?
Open Graph Image
https://cdn.shopify.com/s/files/1/0335/1622/4645/files/Social_Share_Image_31Oct2025.jpg?v=1762257911
Meta Tags
Carpe® - Antiperspirant for Sweaty Underarms - Sweat Control all over
Carpe antiperspirant and deodorant is a dermatologist tested solution to sweaty underarms, hands, feet, & more. An effective antiperspirant for underarms developed by our sweat experts, chemists & dermatologists. Carpe deodorant is PhD formulated, cruelty free, and comes with a 100% money back guarantee on 1st order.
H1 Tags
Schema Types
What is Mycarpe's revenue?
Who works at Mycarpe?
Loading leads...
What do customers think of Mycarpe?
Carpe
Activity & Engagement
Contact Information
Reviews (20)
Life changing
Life changing. No more wet pits and swampy shirts. No more not lifting your arms up because there's a puddle under your arm. It's costly but it's worth it. I didn't believe it would work. Works like a charm. Try it if you don't believe me.
Thank you for sharing your experience with Carpe!!! We're so glad it's working for you!!!
Time and time again
Time and time again, they stand behind their product. Had an issue a few weeks ago, and they were right ontop of fixing it quickly and timely at THEIR expense!
Hi Corey, we’re so glad we could step in and fix things right away. We’re committed to standing behind our products and ensuring every customer feels cared for!
It took me a long time to finally break…
It took me a long time to finally break down and try Carpe. Before Christmas they ran a sale on a whole kit at a great price so I finally gave it a shot. Ive bought other online brands that said they were the best and never used a whole stick before going back to my usual store brand. Carpe works as good as they say it does. Its definitely the best deodorant I've ever used. I won't be buying anything else as long as they're around. They made a believer out of me.
We love hearing stories like this! We’re thrilled that the Christmas kit gave you the push to give Carpe a try and even more excited that it’s become your favorite deodorant. We're always here for you, Greg!
This stuff works!
This stuff works!! I was on the fence about buying Carpe for a long time and I have to say that I wish I had decided to try it out sooner. I've struggled with excessive sweating my whole life and the only products that seemed to work were high in aluminum and I wasn't willing to risk my health, so I simply delt with deodorants that only partially helped. That is until I got my first stick of Carpe! I was sceptical but after working a 12 hr shift and then going to the gym my pits were still dry! I can't believe how well it works and for me there is no going back. The scents are also amazing so I know I will be smelling good all day long. Thank you Carpe!
Thank you for the incredible feedback, Jeff! Finding a product that finally works after years of struggling is no small thing and we’re so glad Carpe has been that solution for you! We love that you’re enjoying the scents as well. Thank you again for trusting Carpe, we’re proud to be your go‑to from here on out! :)
Actually the best! And so kind!
I accidentally put in my home address instead of my college address and they were so helpful! Got everything figured out and they sent me my order! So excited to finally be using carpe!!
So happy to hear that our team could help with your order so smoothly. Enjoy your Carpe, Ashlyn!
Frequently Asked Questions about Mycarpe
What is Mycarpe's Revenue?
What does Mycarpe do?
How fast is Mycarpe growing?
How do people interact with Mycarpe?
How do people find Mycarpe?
Who uses Mycarpe?
What technologies does Mycarpe use?
Who are Mycarpe's competitors?
What do customers think of Mycarpe?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Mycarpe?
Contact Information
Export mycarpe.com Data
Download the complete tech stack, analytics, leads, and company data for mycarpe.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About mycarpe.com
Carpe antiperspirant and deodorant is a dermatologist tested solution to sweaty underarms, hands, feet, & more. An effective antiperspirant for underarms developed by our sweat experts, chemists & dermatologists. Carpe deodorant is PhD formulated, cruelty free, and comes with a 100% money back guarantee on 1st order.
Company Overview
mycarpe.com Social Media
Contact mycarpe.com
Phone Numbers
Technology Stack
mycarpe.com uses 35 technologies across their website including AccessiBe, YouTube Embed, Font Awesome, Google Fonts, and more.
Accessibility
AccessiBe
Video
YouTube Embed
Fonts
Font Awesome, Google Fonts
Security
hCaptcha, HSTS, reCAPTCHA
Error Tracking
Sentry
Programming Languages
PHP
Traffic & Audience
mycarpe.com receives approximately 972.7K monthly visitors and ranks #51,439 globally. The website has a bounce rate of 50% with visitors viewing an average of 3.3 pages per visit. Users spend an average of 1:25 on the site.
The majority of mycarpe.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is mycarpe.com?
What technologies does mycarpe.com use?
How do I contact mycarpe.com?
What are mycarpe.com's social media accounts?
How popular is mycarpe.com?
Related Searches
This page provides publicly available information about mycarpe.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mycarpe.com directly at https://mycarpe.com.