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MyVoucherCodes: The UK's Discount Code Giant
How a 5-person team generates $0.6M in revenue with 700k monthly visitors
In a market saturated with discount aggregators, MyVoucherCodes has carved out a dominant niche, generating $0.6M in annual revenue with a lean team of just 5 employees. This isn't a story of massive funding rounds—it's a masterclass in organic growth and SEO dominance.
"With just 5 employees, they're generating $120k in revenue per person—proving that in e-commerce, leverage beats headcount every time."
The SEO Juggernaut
MyVoucherCodes dominates search with 65% organic traffic, leveraging 78,474 backlinks to rank for high-intent keywords like 'temu coupon code' (71k monthly searches) and 'the range discount code' (3k searches). Their secret? A relentless focus on long-tail discount queries that competitors overlook.
The Trust Paradox
Here's the contradiction: 700k monthly visitors but a 2.4/5 Trustpilot rating from 426 reviews. This suggests a trade-off—massive traffic acquisition through SEO, but potential friction in user experience or code accuracy. For investors, this signals an opportunity: fix the trust gap, and you've got a unicorn in the making.
The company's tech stack reveals a modern, lean approach: Tailwind CSS, Vite, and Google Analytics power their operation. They're not over-engineering—they're optimizing for speed and scalability. With 30% direct traffic, they've built strong brand recall despite the low Trustpilot score.
- Dominates UK discount search with 84.8% traffic from undefined (likely UK) markets
- Leverages 78k backlinks for SEO authority that would cost millions in ad spend
- Partnerships model (Rosi Wellington) likely drives merchant relationships
- Uses Future PLC's infrastructure for terms/privacy, suggesting strategic corporate structure
The 5-Person Unicorn Blueprint
MyVoucherCodes proves that in the right niche, lean teams can build massive businesses. The opportunity? Acquire, fix the trust issues, and scale the model globally. The discount code market is fragmented—consolidation is inevitable.
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5 keywordsHow is Myvouchercodes's SEO?
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Discount Codes & Voucher Codes for January 2026 | MyVoucherCodes
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MyVoucherCodes
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Reviews (20)
Have used many times to save money
Have used many times to save money
Hi there, Thank you so much for your review, we’re thrilled to hear you had a positive experience! It really means a lot to the team to know that the process worked well for you. We hope to see you back on the site again soon for more great deals. Best wishes, Isabelle MyVoucherCodes Team
How can I access my voucher code
How can I access my voucher code
Hi there! Thank you for your review, and we're really sorry to hear you've had trouble receiving your voucher. We completely understand how frustrating this must be. If you haven’t already, please contact our customer service team directly at [email protected] and they’ll be happy to investigate this for you. Just a quick note: if you’ve been in touch and haven’t seen a reply yet, it’s worth checking your junk or spam folder, as sometimes our responses can land there by mistake. We’ve also passed this on to the team so they can keep an eye out for your message. Best wishes, Isabelle MyVoucherCodes Team
Easy to use
Arrived on time and very easy to apply on Amazon with embedded hyperlink so no need to copy & paste.
Hi Peter, Thank you so much for the lovely review! We’re really glad to hear you had a smooth experience and received your reward straight away, that’s exactly what we aim for 🙌 We appreciate you taking the time to share your feedback, and we hope you’ll continue to enjoy using MyVoucherCodes! All the best, Isabelle MyVoucherCodes Team
Very impressed.
I signed up for My Voucher Codes after finding a voucher I could use. It was quick and easy to use resulting in a £10 Amazon voucher which I received immediately. Very impressed.
Hi Diane, Thank you so much for the lovely review! We’re really glad to hear you had a smooth experience and received your voucher straight away, that’s exactly what we aim for 🙌 We appreciate you taking the time to share your feedback, and we hope you’ll continue to enjoy using MyVoucherCodes! All the best, Isabelle MyVoucherCodes Team
Not all your voucher codes actually…
Not all your voucher codes actually work ! Also please first check if customers want to receive either Mother’s Day or Father’s Day vouchers or give people the option to opt out . I sadly lost both parents last year and do not want to receive these types of vouchers, it’s not nice.
Hello Saz, Thank you for getting in touch and for taking the time to leave a review. We’re very sorry to hear that you've encountered issues with our voucher codes, and we truly appreciate you bringing this to our attention. For any specific codes that aren’t working as expected, please don’t hesitate to reach out to our customer service team at [email protected]. They’ll be happy to investigate the matter in detail and assist you directly. We’d also like to express our sincere condolences for your loss. We completely understand how our recent marketing communications may have been upsetting, and we are truly sorry for any distress this has caused. We're working on an opt out system for specific periods to avoid situations like this going forward. If you would prefer to opt out of all marketing communications going forward, please let our customer service team know, and they’ll take care of that for you. Thank you again for your feedback and understanding. Many thanks, Isabelle MyVoucherCodes Team
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About myvouchercodes.co.uk
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Technology Stack
myvouchercodes.co.uk uses 17 technologies across their website including Font Awesome, HSTS, DoubleClick Floodlight, Microsoft Ads, and more.
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Font Awesome
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HSTS
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DoubleClick Floodlight, Microsoft Ads
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Zendesk
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
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Traffic & Audience
myvouchercodes.co.uk receives approximately 708.7K monthly visitors and ranks #77,942 globally. The website has a bounce rate of 40% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:55 on the site.
The majority of myvouchercodes.co.uk's traffic comes from undefined, undefined, .
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This page provides publicly available information about myvouchercodes.co.uk. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit myvouchercodes.co.uk directly at https://myvouchercodes.co.uk.