In a world drowning in dashboards, Nugit.co is betting on a different outcome: data that tells its own story. With 74 employees and $10.7M in revenue, this isn't a startup—it's a calculated machine operating quietly in the shadows of business services.

"They aren't selling dashboards. They're selling the insight that happens after the data is clean."

The keyword data tells the real story. Ranking for 'data storytelling' (4,890 monthly volume) is their primary offensive play. But the real gold is in the long tail: 'what is data storytelling' (70 volume). They aren't just capturing transactional intent; they are capturing educational intent, positioning themselves as the authority in a nascent category.

• Revenue-per-employee ratio of ~$144k suggests high-value services or premium SaaS pricing.
• Zero reliance on paid ads (organic + direct = 74% of traffic).
• Engineering-led growth: only one key person listed, and a tech stack stripped to the bone.