obecoinc.com
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The Invisible Backbone of Mobile Living
How ObeCo Inc. quietly powers the $20B RV and cargo industry with custom netting
In a world obsessed with SaaS platforms and digital marketplaces, ObeCo Inc. is manufacturing the physical infrastructure that keeps America's mobile workforce and adventurers organized. They're not sexy, but their cargo netting is in thousands of RVs and cargo trailers across the country.
"They don't sell to consumers—they sell to the builders who outfit your adventure. That's a B2B moat."
Niche Dominance Strategy
ObeCo isn't trying to be everything to everyone. They've carved out a defensible position in six verticals: RV, Marine, Heavy Truck, Emergency, Military, and Cargo Trailer builders. With only 20 employees generating $4.5M in revenue, that's $225K per employee—exceptional efficiency for a custom manufacturer. Their 47% direct traffic indicates strong brand recall in a fragmented industry.
SEO-Driven Discovery
Their organic keywords reveal a clever content strategy: they rank for high-intent commercial terms like 'roof top tent' (3,190 monthly volume) and 'cargo net' (2,380 volume). This suggests they're capturing engineers and builders mid-funnel—people searching for solutions, not just browsing. The 29% organic traffic share is strong for a niche manufacturer, indicating they've cracked the code on industrial SEO.
The tech stack tells a story of pragmatic modernization. They use jQuery and Bootstrap (proven, reliable), but also Tailwind CSS and New Relic—showing they're investing in performance monitoring and modern frontend development. The LinkedIn Insight Tag and Facebook Pixel suggest they're running targeted B2B campaigns, likely reaching procurement managers and small business owners in the RV/trailer space.
- Custom manufacturing moat: They don't stock generic products; they engineer solutions for specific vehicle types
- B2B2C flywheel: Every RV manufacturer who uses their nets becomes a distribution channel to end consumers
- Low employee count, high revenue efficiency suggests automation and process maturity beyond their size
The $4.5M Question: Can They Scale?
With strong unit economics and domain authority in a fragmented market, ObeCo is positioned for roll-up acquisition or PE investment—if they can digitize their quote-to-cash process.
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Organizational Netting Products Manufacturer Organizational Netting Products Manufacturer
ObeCo Inc. is a large scale custom sewing manufacturer of unique organizational products featuring cargo netting for the RV, Marine, Heavy Truck, Emergency, Military, and Cargo Trailer builders.
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About obecoinc.com
ObeCo Inc. is a large scale custom sewing manufacturer of unique organizational products featuring cargo netting for the RV, Marine, Heavy Truck, Emergency, Military, and Cargo Trailer builders.
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obecoinc.com uses 13 technologies across their website including Vimeo, Font Awesome, reCAPTCHA, and more.
Video
Vimeo
Fonts
Font Awesome
Security
reCAPTCHA
Marketing Automation
HubSpot
Advertising
LinkedIn Insight Tag, Facebook Pixel
E-commerce & Payments
Magento
Traffic & Audience
obecoinc.com receives approximately 3.0K monthly visitors and ranks #5,324,085 globally. The website has a bounce rate of 36% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:33 on the site.
The majority of obecoinc.com's traffic comes from .
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