packiq.com
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PackIQ: The Silent Giant of Industrial Packaging
A $19.5M logistics powerhouse that quietly powers the automotive and aerospace supply chains.
In a world obsessed with flashy SaaS metrics, PackIQ operates in the gritty, high-stakes reality of industrial logistics. They don't sell software; they sell steel, wood, and plastic solutions that keep heavy industries moving. This is the story of a B2B manufacturer quietly dominating a $40B niche.
"PackIQ isn't chasing VC funding; they're shipping physical assets that generate recurring revenue through durability."
The Industrial Moat
PackIQ serves automotive, heavy truck, and defense industries—sectors where reliability is non-negotiable. Their 71 employees generate $19.5M in revenue, a productivity ratio of $274k per employee. This isn't a high-growth startup; it's a mature, cash-flow-positive operation with deep moats. Their clients don't switch vendors lightly because supply chain disruption costs millions.
The Traffic Paradox
With just 790 monthly visits, PackIQ's digital footprint seems microscopic. But this is misleading. Their business relies on direct relationships and RFQs, not web traffic. The 39% organic search traffic is highly qualified—users searching for 'crate clip' or 'industrial plastic shipping containers' are exactly their target buyers. This is B2B at its purest: low volume, high intent.
The tech stack reveals a pragmatic approach. They use jQuery and Bootstrap—not trendy frameworks, but battle-tested tools that work. Cloudflare and AWS CloudFront ensure global performance for their product pages. It's a stack built for reliability, not flashiness. Their privacy policy is hosted on a CDN, indicating a focus on security and compliance—a must for defense and aerospace clients.
- Niche focus: Returnable steel racks and clip-lok crates for heavy industries
- Revenue stability: $19.5M with 71 employees suggests low churn and high margins
- Digital minimalism: 790 monthly visits but 39% organic traffic shows intent over volume
- Physical moat: Custom manufacturing requires capital and expertise, hard to replicate
The Unsexy Unicorn
PackIQ proves that in industrial logistics, profitability beats growth, and reliability beats disruption. They're not building a unicorn; they're building a fortress.
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Returnable Steel Racks, Clip-Lok Crates, Bulk Containers - PackIQ
Custom designed and manufactured returnable steel racks, wood clip crates, plastic bins, and dunnage for automotive, heavy truck and bus, defense, aerospace, and many other industrial industries.
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About packiq.com
Custom designed and manufactured returnable steel racks, wood clip crates, plastic bins, and dunnage for automotive, heavy truck and bus, defense, aerospace, and many other industrial industries.
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Technology Stack
packiq.com uses 13 technologies across their website including Google Fonts, HSTS, Webflow, and more.
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Google Fonts
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HSTS
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Webflow
Cloud & Hosting
AWS CloudFront, Cloudflare
Marketing Automation
HubSpot
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Google Analytics
Traffic & Audience
packiq.com receives approximately 790 monthly visitors and ranks #10,920,865 globally. The website has a bounce rate of 32% with visitors viewing an average of 3.9 pages per visit. Users spend an average of 1:48 on the site.
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