In a world obsessed with viral growth and billion-dollar valuations, Paperthin operates in the shadows. This 18-person team isn't chasing headlines; they're building a sustainable, high-margin business solving a fundamental problem for enterprise clients.

"This isn't a product for the masses; it's a precision tool for the enterprise. Their traffic profile screams 'targeted B2B' not 'viral consumer app'."

The keyword data is telling. Searches for 'develop faster' and 'sharp intranet' point to a product focused on internal productivity and content management. The inclusion of 'ckeditor' in their top keywords suggests they might be building on or integrating with rich text editors—a common pain point in enterprise content systems. This isn't a company trying to be everything to everyone; they're solving specific, high-value problems for a niche audience.

• Revenue-per-employee ratio of ~$89k is healthy for a small B2B software company
• Traffic quality over quantity: 80% of visits are either organic or direct
• Minimal tech debt: Stack is stable, not chasing trends
• Leadership team shows clear B2B experience (Professional Services consultants on staff)