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parking.brussels
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parking.brussels

19 technologies
VerifiedGrowingVisit220.9K/mo$25M17719 Tech5 Leads
Deep Dive

The Brussels Parking Monopoly

A $24.8M revenue machine with a 1.7-star rating problem

Parking.brussels isn't just a parking app—it's the official infrastructure monopoly for the entire Brussels-Capital Region. With 177 employees and $24.8M in revenue, this government-backed entity dominates the Brussels parking landscape, yet faces a brutal customer satisfaction crisis that threatens its digital dominance.

220K
monthly visits
$24.8M
annual revenue
177
employees
54%
organic search traffic

"They own the infrastructure, they own the data, but they're losing the customer relationship—1.7 stars says it all."

The Government Tech Paradox

Parking.brussels operates as a quasi-public entity with the scale of a startup and the bureaucracy of a ministry. Their 36,951 backlinks and #179,570 global rank suggest strong domain authority, but their tech stack reveals a patchwork of legacy solutions—jQuery, Bootstrap, and Ant Design coexisting with modern Tailwind CSS. This isn't a digital-first company; it's a traditional operator forced into the digital age.

The Traffic Paradox

Despite 220K monthly visits, their top keywords reveal a fractured user base. 'Parking Brussels' (2,190 volume) and 'Parking Bruxelles' (1,150 volume) show strong brand recognition, but hyper-local queries like 'zone géographique carte riverain anderlecht' (160 volume) and 'bezoekerscodes schaarbeek' (280 volume) expose the complexity of Brussels' 19 municipalities. They're not just selling parking—they're navigating a bureaucratic maze.

  • Monopoly on municipal parking infrastructure in Brussels-Capital Region
  • Heavy reliance on organic search (54%) despite government backing
  • Hyper-local keyword strategy targeting specific neighborhoods
  • Trustpilot crisis: 1.7/5 rating from 22 reviews
No native mobile app presence
Official government partner for all Brussels municipalities
Poor customer satisfaction (1.7/5 Trustpilot)
Dominant organic search presence (54% of traffic)
Legacy tech stack with mixed modern frameworks
Strong social media presence across YouTube, Facebook, LinkedIn, Instagram
No transparent pricing or booking flow data
Clear career path with dedicated jobs page

The real story isn't in the revenue—it's in the gap between monopoly power and user experience. With 37% direct traffic, they've built brand recognition, but the 1.7-star rating suggests a fundamental disconnect. For founders and investors, this is a cautionary tale: infrastructure ownership doesn't guarantee customer loyalty. The company that owns Brussels' parking meters still needs to win Brussels' drivers.

The Monopoly That Can't Please

When government backing meets brutal market feedback, even $24.8M in revenue feels fragile.

What tech stack does Parking use?

30 detected
Security1
Programming Languages1
Advertising1
Customer Support1
UI Libraries2
JavaScript Libraries3
Tracking & Analytics11
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
C
Cloudflare
F
Facebook Pixel
G
Google Analytics
G
Google DoubleClick
G
Google APIs
G
Google Static
F
Facebook

How much traffic does Parking get?

Traffic & Engagement

212.3K
Monthly Visits
+79.2%
2.1
Pages/Visit
4:44
Avg. Duration
62%
Bounce Rate
Monthly Traffic Trend+33%
159.4K
Oct 2025
Oct
118.5K
Nov 2025
Nov
212.3K
Dec 2025
Dec

Rankings

#173,569
Global Rank
#1,374
Belgium Rank

Backlinks & Authority

37.0K
Backlinks
568
Ref. Domains
41
Authority Score
Low
Penalty Risk
Backlinks Trend+17%
31.5K
Jul 2025
Jul
31.3K
Aug 2025
Aug
31.4K
Sep 2025
Sep
31.7K
Oct 2025
Oct
34.6K
Nov 2025
Nov
37.0K
Dec 2025
Dec

Search Traffic

Organic
39.4K
Paid
748

Top Organic Keywords

#1parking brussels
8,100 vol19.2%
#1parking bruxelles
4,400 vol10.4%
#1parking brussels reclamation
1,000 vol2.4%
#1parking brussels contact
720 vol1.7%
#1parking brussels schaerbeek
720 vol1.7%

Where is Parking's audience located?

🇧🇪Belgium91.2%
🇫🇷France5.4%
🇳🇱Netherlands1.1%
🇹🇳Tn1.0%
🇵🇱Poland0.4%

Who competes with Parking?

Device Distribution

Desktop14.1%
Mobile85.9%

What keywords does Parking rank for?

5 keywords
1parking brussels2.2K vol$0.33
2parking bruxelles1.1K vol$0.57
3zone géographique carte riverain anderlecht160 vol
4parking molenbeek visitor380 vol
5bezoekerscodes schaarbeek280 vol

How is Parking's SEO?

Open Graph Image

OG Image preview
og:image

/sites/default/files/parking.brussels-logo-RVB-light-gray.svg

Meta Tags

title33 chars

Page d'accueil | parking.brussels

description136 chars

parking.brussels est l'acteur principal et le fournisseur de solutions pour la gestion du stationnement en Région de Bruxelles-Capitale.

languageFR

H1 Tags

h1Page d'accueil

Who works at Parking?

Loading leads...

What do customers think of Parking?

Parking

Parking

1.7
22 reviews

Categories

Valet Parking Service#undefinedParking Lot#undefinedParking Garage#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
US

Reviews (20)

Filter by rating:
Pineapple
9/21/2025
🇧🇪 Belgium16 reviewsOrganicUnverified
Experience date: 2/3/2025
La langue française est compliquée mdr

Des employés qui ne comprennent pas le français . Reponse du supérieur ; «  le français est subtil et pas facile «  omg ! A force de placer les jeunots qui ont abandonné en 4 eme secondaire pfff

Oumayma Elba
1/8/2026
🇳🇱 Netherlands2 reviewsOrganicUnverified
Experience date: 1/8/2026
Quelqu’un sait me donner un e-mail sur…

Quelqu’un sait me donner un e-mail sur lequel on répond car là ça va faire 6 mois que j’écris on me répond pas!!!

Franck Agri
12/6/2025
🇧🇪 Belgium1 reviewsOrganicUnverified
Experience date: 11/8/2025
Attention parking Bruxelles la dérive

Cher usagers, fait très attention au contravention de parking Bruxelles. Ne payer jamais une amande sans la contester. J'ai fais le constat lorsque je reçois une amande de 37 euro, a une date où je me suis jamais stationné a Bruxelles. J'ai demandé des preuves en photo du jour prouvant l'infraction. Une semaine après je reçoit un mail d'excuse, me disant qu'il s'agit d'une erreur technique. Ce qui est faux car une fois que vous êtes enregistré de leurs bases de données, beaucoup d'agents véreux vous collent des amandes systématiquement pour atteindre leur quota de 80 PV par jour. J'ai payer plusieurs fois sans contester jusqu'au 8 novembre que j'ai remarqué le vol. J'ai installé l'App 4411 sur mon tel mais c'est encore pire. A la fin de ma session je reçoit automatiquement un PV pourtant je viens juste de stopper moi même car je quitte l'emplacement. C'est une machine a cash. Le mieux contesté qu'ils prouvent l'infraction par photo avant. Ds mon cas ils m'ont verbalisé ds une rue ou je me suis jamais rendu ds une Zone que je connais même pas. C'est la fin d'année ils vont vous mettre beaucoup d'amande injustifiées soyez vigilants et demander toujours les image en cas de doute

👍 1
Cam Bsp
10/12/2025
🇮🇹 Italy2 reviewsOrganicUnverified
Experience date: 4/2/2025
Vol organisé ou juste incompétence

Titulaire d’une carte de riverain, je reçois pourtant une amende injustifiée. Le service donne des réponses contradictoires et aucune solution concrète. Cela donne l’impression d’un vrai dysfonctionnement, voire d’une gestion abusive.

FX
9/18/2025
🇧🇪 Belgium1 reviewsOrganicUnverified
Experience date: 9/15/2025
Incroyable

Incroyable, j'ai recu 6 redevance alors que je suis riverain et j'ai payer en 2024 - 2 ans de stationnement. aucune reponse depuis 5 jours a mes mails et les contraventions s'accumule chaque jour... des incompetent totalement!!!!!!

Frequently Asked Questions about Parking

What is Parking's Revenue?
Parking generates approximately $25M in annual revenue. With 177 employees, that's $140,000 per employee.
What does Parking do?
parking.brussels est l'acteur principal et le fournisseur de solutions pour la gestion du stationnement en Région de Bruxelles-Capitale.
How fast is Parking growing?
Parking has grown by 79.2% in the last 6 months according to traffic data. employee count has changed by 22% year over year.
How do people interact with Parking?
When visiting Parking, visitors view an average of 2.1 pages per visit, and spend around 4:44 on the site, and the bounce rate is 61.6%.
How do people find Parking?
172.2K people (81%) visit Parking directly. 39.4K (19%) find them through organic search. 748 (0%) come through paid advertising.
Who uses Parking?
Parking's top market is Belgium with 193.7K visitors (91.2%). France is 2nd with 11.5K (5.4%). Netherlands is 3rd with 2.4K (1.1%).
What technologies does Parking use?
Parking uses 19 technologies across their website including Video, Fonts, Security. Key technologies include Vimeo, YouTube Embed, Font Awesome, HSTS.
Who are Parking's competitors?
Parking's main competitors include Agentschap Justitie en Handhaving, SLRB • BGHM, SWL - Société wallonne du Logement, Socialists and Democrats Group in the European Parliament, Stad en OCMW Maaseik. These companies operate in similar markets and compete for the same customer base.
What do customers think of Parking?
Parking has a Trustpilot score of 1.7 out of 5 (1 stars) based on 22 customer reviews.

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How to contact Parking?

What are Parking's key pages?

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Raw JSON Data

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About parking.brussels

parking.brussels est l'acteur principal et le fournisseur de solutions pour la gestion du stationnement en Région de Bruxelles-Capitale.

Company Overview

parking.brussels
Website
travel_and_tourism
Industry
#179,570
Global Rank
220.9K
Monthly Visitors
19
Technologies
5+
Employees

parking.brussels Key Pages

Contact parking.brussels

Technology Stack

parking.brussels uses 19 technologies across their website including Vimeo, YouTube Embed, Font Awesome, HSTS, and more.

Video

Vimeo, YouTube Embed

Fonts

Font Awesome

Security

HSTS

Programming Languages

PHP

Advertising

Facebook Pixel

Customer Support

Zendesk

Traffic & Audience

220.9K
Monthly Visits
54%
Bounce Rate
3.8
Pages/Visit
2:49
Avg. Duration

parking.brussels receives approximately 220.9K monthly visitors and ranks #179,570 globally. The website has a bounce rate of 54% with visitors viewing an average of 3.8 pages per visit. Users spend an average of 2:49 on the site.

The majority of parking.brussels's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is parking.brussels?
parking.brussels est l'acteur principal et le fournisseur de solutions pour la gestion du stationnement en Région de Bruxelles-Capitale.
What technologies does parking.brussels use?
parking.brussels uses 19 technologies including Vimeo, YouTube Embed, Font Awesome, and 13 more. View the full tech stack analysis above.
What are parking.brussels's social media accounts?
parking.brussels is active on youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is parking.brussels hiring?
Check parking.brussels's careers page for current job openings and opportunities. The company has 5+ known employees.
How popular is parking.brussels?
parking.brussels receives approximately 220.9K monthly visitors and ranks #179,570 globally. Traffic is growing by 41.0% month-over-month.

Related Searches

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This page provides publicly available information about parking.brussels. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit parking.brussels directly at https://parking.brussels.