

payforward.com
Get leads like Payforward — and thousands more
Build targeted lists by tech stack, traffic, and more
PayForward: The Invisible Health Benefits Powerhouse
A $8M revenue, 49-person team quietly revolutionizing healthcare benefits for Blue Cross giants
While everyone chases flashy AI startups, PayForward is building a quiet empire in the backend of American healthcare. With just 49 employees and no public funding, they're processing benefits for millions through Blue Cross Blue Shield partnerships. This isn't a consumer app—it's the plumbing that makes healthcare rewards actually work.
"They're not selling to consumers—they're the invisible infrastructure powering Blue Cross's rewards programs."
The Healthcare Benefits Gap
Traditional health plans struggle to deliver supplemental benefits efficiently. Members get confusing paperwork, delayed reimbursements, and poor user experience. PayForward solves this with their Flex Card technology and instant CMS updates, creating a seamless bridge between insurers and members. The 58% direct traffic suggests members are actively seeking their platform, not just stumbling upon it.
The SEO Goldmine
Their keyword strategy reveals a focused playbook: dominate Blue Cross Blue Shield's ecosystem. Terms like 'bcbs of sc' (4,730 monthly searches) and 'blue cross blue shield south carolina' (3,140 searches) drive qualified traffic. They're not competing broadly—they're capturing specific, high-intent searches from members already enrolled in their partners' plans. This is precision targeting at scale.
The leadership team reads like a healthcare fintech specialist squad. CEO Steve Marks leads the vision, while Ronnie Silos (Co-founder, EVP, COO) and Dan Chambers (SVP/Chief Revenue Officer) handle operations and growth. Jim Saltmar's dual role in Product Development and Compliance signals they're building for regulated environments from day one. This isn't a consumer startup—it's enterprise infrastructure with a consumer-facing layer.
- White-glove support model suggests high-touch enterprise relationships
- WordPress + Tailwind CSS stack indicates pragmatic, cost-effective tech choices
- No public funding rounds = likely bootstrapped or strategic investor backing
- Terms updated through July 2025 shows active compliance and contract management
The Boring Billion-Dollar Play
While SaaS startups chase ARR multiples, PayForward is building the essential infrastructure that makes healthcare benefits actually work. This is the type of company that gets acquired for 10x revenue by a major health tech player when they finally realize they need this capability. The question isn't if—it's when.
What tech stack does Payforward use?
How much traffic does Payforward get?
Traffic & Engagement
Traffic Sources
Where is Payforward's audience located?
What keywords does Payforward rank for?
5 keywordsHow is Payforward's SEO?
Meta Tags
Healthcare Benefits Platform - All-in-One Solutions for Health Plans | PayForward
Transform health plan benefits delivery with PayForward's all-in-one platform. Features Flex Card technology, instant CMS updates, and dedicated, white-glove support.
H1 Tags
Schema Types
What is Payforward's revenue?
Who competes with Payforward?
Who works at Payforward?
Loading leads...
What do customers think of Payforward?
No Trustpilot reviews available for this company.
Frequently Asked Questions about Payforward
What is Payforward's Revenue?
What does Payforward do?
How fast is Payforward growing?
What technologies does Payforward use?
Who are Payforward's competitors?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Payforward?
Contact Information
Export payforward.com Data
Download the complete tech stack, analytics, leads, and company data for payforward.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About payforward.com
Transform health plan benefits delivery with PayForward's all-in-one platform. Features Flex Card technology, instant CMS updates, and dedicated, white-glove support.
Company Overview
Contact payforward.com
Phone Numbers
Technology Stack
payforward.com uses 12 technologies across their website including Vimeo, PHP, WordPress, and more.
Video
Vimeo
Programming Languages
PHP
CMS
WordPress
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
Lazy Loading, Priority Hints
Web Standards
Twitter Cards
Traffic & Audience
payforward.com receives approximately 34.5K monthly visitors and ranks #627,375 globally. The website has a bounce rate of 36% with visitors viewing an average of 4.9 pages per visit. Users spend an average of 3:27 on the site.
The majority of payforward.com's traffic comes from .
Frequently Asked Questions
What is payforward.com?
What technologies does payforward.com use?
How popular is payforward.com?
Related Searches
This page provides publicly available information about payforward.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit payforward.com directly at https://payforward.com.