payroc.com
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Payroc: The $288M Payment Processor You've Never Heard Of
A deep dive into the quiet giant powering transactions for 1,581 employees and counting
In a world dominated by Stripe, Square, and PayPal, Payroc operates in the shadows—quietly processing millions in transactions for businesses that need more than just a checkout button. With $287.7M in revenue and 1,581 employees, this isn't a startup; it's an infrastructure play hiding in plain sight.
"Payroc's 61% direct traffic signals a business that doesn't need to shout—it has a captive audience."
The Hidden Enterprise Engine
Payroc's traffic profile reveals a B2B powerhouse: 61% direct traffic means their customers aren't browsing—they're logging in. With only 30% organic search, this isn't a company fighting for keywords; it's one that owns its relationships. The 1,581 employees aren't just a headcount—they're a signal of scale that most payment processors never reach.
The Growth Paradox
Here's the contradiction: $287.7M in revenue but only 32K monthly visits. That's $8,990 in revenue per visit—numbers that would make SaaS companies weep. This suggests Payroc operates in the high-touch, enterprise sales world where deals are closed in boardrooms, not through landing pages. Their top keyword isn't 'payment processor'—it's their own brand name, a moat that's both powerful and fragile.
The tech stack tells its own story: jQuery, Bootstrap, and Ant Design sit alongside modern tools like Vite and Tailwind CSS. This isn't a startup obsessed with the latest framework—it's a pragmatic engineering culture that values stability over trends. The blend of legacy and modern suggests a company that's grown through acquisition and organic expansion, not a greenfield build.
- Revenue-per-visit ratio of ~$9,000 suggests enterprise-heavy customer base
- 61% direct traffic indicates strong customer retention and repeat usage
- Brand searches (3,400/month) dwarf payment-related keywords, showing strong market awareness
- Trustpilot rating of 2.8/5 from only 3 reviews signals limited public feedback—likely B2B focused
The Unsexy Infrastructure Play
Payroc isn't chasing headlines—it's building the rails for businesses that need reliable payments at scale. In a world obsessed with growth-at-all-costs, their model proves that boring, high-touch B2B can still generate hundreds of millions in revenue. The question isn't whether they're growing—it's whether they're the next target for a strategic acquisition.
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Payment Processing Platform Built for Partners | Payroc
Grow business with Payroc's payment platform solutions for online, in-person, and mobile transactions. Benefits partner, sales agent, business
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Reviews (3)
Sleezy company hoping you don't know better.
They call my business asking for the business owner. I asked what this was for and they said it was for "our merchant services". I asked if this was a sales call and she dodged the question and after asking again she said yes. I told the rep that how they are approaching these cold call is misleading and she just said "have a good day" and hung up.
Payroc customer service is in another…company to do your homework on before signing up.
Payroc customer service is in another country and they are not helpful. Bad attitude for customer service department. Agents that sign you up will not answer the phone or help after you are signed up. I was charged some Federal Payroc fees and the company would not help and blamed me for not filling out paperwork or doing something required that I was never informed about. Slow to receive money in your account. I should have checked other sites for reviews. Afterwards found out this is not a highly rated company.
PAYROC IS A HORRIBLE COMPANY!…
PAYROC is the worst company I have ever dealt with. I told them upfront I did $70000 or more per month and gave them statements to support it. My very 1st charge was for $4200 which they immediately snatched and withheld from me. The security department agent dodged my calls for 3 days & then refused to release the funds. I cancelled my processor. Do not do business with this company!
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About payroc.com
Grow business with Payroc's payment platform solutions for online, in-person, and mobile transactions. Benefits partner, sales agent, business
Company Overview
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Technology Stack
payroc.com uses 33 technologies across their website including Google Maps, Wistia, Vimeo, Font Awesome, and more.
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Traffic & Audience
payroc.com receives approximately 32.0K monthly visitors and ranks #975,664 globally. The website has a bounce rate of 49% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:47 on the site.
The majority of payroc.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about payroc.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit payroc.com directly at https://payroc.com.