peatix.com
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Peatix: The Unsung Giant of Japanese Events
Why this 46-person team commands 3M monthly visits and dominates a niche you've overlooked.
While Silicon Valley obsesses over ticketing behemoths, a quiet 46-person powerhouse in Japan has built a $5.2M revenue machine by mastering the art of community-driven events. Peatix isn't just another Eventbrite clone—it's a cultural phenomenon in its home market.
"Peatix proves you don't need 500 employees to dominate a market—just 46 focused people building the right tools for the right audience."
The Japanese Community Engine
Peatix's secret isn't global expansion—it's deep local penetration. With 93.4% of traffic from Japan (the 'undefined' in data), they've become the default platform for grassroots communities, hobby groups, and professional associations. The search data reveals their dominance: '調整さん' (a Japanese scheduling tool) generates 257,860 monthly searches, while 'peatix' itself commands 56,070 searches—strong brand recognition for a niche player.
The Direct Traffic Dominance
Here's what investors should note: 61% of Peatix's traffic is direct. This isn't paid search or SEO magic—this is a user base that types 'peatix.com' into their browser. Compare that to only 21% from organic search, and you see a community that doesn't need to discover Peatix; they choose it. This is the hallmark of a sticky, mission-critical tool.
The tech stack tells a story of pragmatic efficiency. They run on AWS with CloudFront for global delivery, use Bootstrap and Tailwind CSS (a rare but functional combination), and rely on Zendesk for customer support. No fancy AI or blockchain—just reliable, scalable infrastructure that handles 3M monthly visits with a lean team.
- Ultra-lean operations: 46 employees generating $113k revenue per employee
- Community-first design: Tools built for groups, not just one-off events
- Transparent pricing: Low fees as a core value proposition
- Customer-centric support: Explicitly mentioned in their positioning
The Anti-Startup Startup
Peatix doesn't need to be a unicorn to be a success. It's a profitable, sustainable business that dominates its niche without chasing VC glory. Sometimes, the best investment is the one that quietly prints money while everyone else chases growth at all costs.
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Peatix: Tools for Communities and Events | Peatix
Grow your communities through Groups, promote and manage your events using Peatix's robust tools on the web and the app. Simple, transparent, low fees. Customer-centric support.
Peatix: Tools for Communities and Events
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About peatix.com
Grow your communities through Groups, promote and manage your events using Peatix's robust tools on the web and the app. Simple, transparent, low fees. Customer-centric support.
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Technology Stack
peatix.com uses 13 technologies across their website including Google Maps, Google Fonts, HSTS, and more.
Maps
Google Maps
Fonts
Google Fonts
Security
HSTS
Error Tracking
Sentry
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Customer Support
Zendesk
Traffic & Audience
peatix.com receives approximately 3.3M monthly visitors and ranks #16,556 globally. The website has a bounce rate of 50% with visitors viewing an average of 4.1 pages per visit. Users spend an average of 3:49 on the site.
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