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Peek's 30% Vacancy Reduction Playbook
How a 52-person team is automating multifamily leasing with AI search dominance
In a market where vacant days bleed revenue, Peek isn't just another leasing software—it's an automation engine designed to cut vacancy by 30% while making properties discoverable through AI search.
"Peek's real moat isn't the tech stack—it's the 58% direct traffic from operators who've made it their operational default."
The Vacancy Problem They're Solving
Traditional leasing platforms focus on listing management. Peek flips this by attacking the root cause: lead velocity. Their 30% reduction in vacant days isn't a marketing claim—it's a measurable outcome of accelerating the entire leasing funnel. With 52 employees generating $6.6M in revenue, they're operating at ~$127K per employee, suggesting a lean, high-impact model.
AI Search Visibility as a Moat
Peek's 'AI Search Visibility' angle is strategic genius. While competitors fight for 'virtual tours' (190 monthly volume), Peek owns 'peek ai' with 3,410 monthly searches. They're not just optimizing for keywords—they're training property managers to search for their brand as the AI solution. The 8% organic traffic from this positioning is just the beginning.
The tech stack reveals a pragmatic approach: jQuery, Tailwind, Bootstrap, and GSAP suggest a team prioritizing speed and familiarity over bleeding-edge frameworks. This isn't a red flag—it's a sign of mature product thinking. They're shipping features, not chasing tech trends.
- 58% direct traffic indicates strong brand recall and operational stickiness
- Peek AI (3.4K monthly searches) outpaces generic 'peek' (58K) in strategic intent
- Peeksydashboard (120 monthly) shows they're building a platform, not just a tool
The Bottom Line
Peek is building a category-defining platform for multifamily operators who want to automate leasing, not just manage listings. Their real play is becoming the default operating system for vacancy reduction.
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Peek | Cut Vacant Days by 30% + Increase AI Search Visibility
Peek is a leasing automation platform that accelerates lead velocity, cuts vacant days, and boosts property revenue for modern multifamily operators.
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About peek.us
Peek is a leasing automation platform that accelerates lead velocity, cuts vacant days, and boosts property revenue for modern multifamily operators.
Company Overview
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Technology Stack
peek.us uses 21 technologies across their website including Google Fonts, HSTS, reCAPTCHA, Webflow, and more.
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Google Fonts
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HSTS, reCAPTCHA
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Webflow
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jsDelivr
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AWS CloudFront, Cloudflare
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DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads
Traffic & Audience
peek.us receives approximately 58.6K monthly visitors and ranks #596,065 globally. The website has a bounce rate of 59% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 2:50 on the site.
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