9:41
pepperstone.com
Screenshot of pepperstone.com
pepperstone.com favicon

pepperstone.com

15 technologies
VerifiedGrowingVisit1.6M/mo$253M79715 Tech25 Leads
Deep Dive

Pepperstone: The Trader's Platform Powerhouse

How a $253M revenue CFD broker dominates with 1.57M monthly visits

Pepperstone isn't just another CFD broker; it's a data-driven machine capturing 1.57M monthly visits with surgical precision. While competitors chase volume, Pepperstone targets the serious trader with a 4.3/5 Trustpilot rating and a #1 ranking from users.

$253.3M
Annual Revenue
1.57M
Monthly Visits
58%
Direct Traffic
797
Employees

"58% direct traffic isn't a marketing metric—it's a trust signal. Traders don't stumble on Pepperstone; they seek it out."

The SEO Paradox

Here's the counterintuitive data: Pepperstone ranks for 'tradingview' (6.5M monthly volume) but owns 'pepperstone' (91K volume). This suggests they're not just capturing branded searches—they're infiltrating the broader trading ecosystem. The 34% organic traffic split reveals a sophisticated content strategy that bridges platform utility with broker services.

The Silent Majority

With 3,213 Trustpilot reviews and a 4.3/5 rating, Pepperstone has built a community that trusts the platform over hype. The review volume indicates active engagement, not passive sign-ups. This is a trader-first brand where support (led by Erin Burke) and research (Chris Weston) aren't afterthoughts—they're core product features.

The tech stack reveals a modern, performance-obsessed architecture. Tailwind CSS, Vite, and Lazy Loading aren't just buzzwords—they're tactical choices for a platform where milliseconds matter. Datadog RUM (Real User Monitoring) suggests they're obsessively tracking user behavior to optimize conversion funnels in real-time.

  • Direct traffic dominance (58%) signals brand authority in a crowded CFD market
  • Traffic concentration in undefined regions (10.6%, 8.2%) suggests global expansion with localization challenges
  • Typosquatting keywords ('peperstone', 'papperstone') reveal brand recognition and SEO defense strategies
Doesn't rely on paid search for traffic acquisition
Builds direct brand equity through trader satisfaction
Doesn't chase generic high-volume keywords blindly
Targets strategic keywords that convert, not just attract clicks

The Infrastructure Play

Pepperstone's real product isn't trading—it's trust architecture at scale

What tech stack does Pepperstone use?

20 detected
Video1
Reviews1
Analytics & Marketing2
Build Tools1
UI Libraries1
JavaScript Libraries1
Frontend Frameworks1
Tracking & Analytics5
G
Google Analytics
G
Google Tag Manager
G
Google APIs
G
Google Static
S
Segment

How much traffic does Pepperstone get?

Traffic & Engagement

1.6M
Monthly Visits
8.8
Pages/Visit
5:05
Avg. Duration
28%
Bounce Rate
Monthly Traffic Trend+11%
1.4M
Oct 2025
Oct
1.3M
Nov 2025
Nov
1.6M
Dec 2025
Dec

Traffic Sources

Search
34%
Direct
58%
Social
2%
Referrals
6%
Email
0%
Paid
1%

Where is Pepperstone's audience located?

🌍10.6%
🌍8.2%
🌍7.9%
🌍7.1%
🌍6.6%

What keywords does Pepperstone rank for?

5 keywords
1pepperstone91.2K vol$5.91
2tradingview6.5M vol$0.72
3peperstone5.1K vol$1.04
4pepperstone login2.7K vol$2.15
5papperstone1.0K vol

How is Pepperstone's SEO?

Open Graph Image

OG Image preview
og:image

https://eu-images.contentstack.com/v3/assets/bltaec35894448c7261/blt2f7ff11a549ada0a/67fe1ed6a78e04df65bdf71f/UK_Homepage_Header.webp

Meta Tags

title59 chars

Spread betting, CFD & forex trading broker | Pepperstone UK

description175 chars

Switch to Pepperstone, the CFD trading & Spread Betting broker rated #1 by traders. We'll arm you with the tools, market insight and support you need to trade with confidence.

og:title

Spread Betting, CFD & Forex Trading

languageEN-GB

H1 Tags

h1Welcome to a better way to trade

Schema Types

Unknown

What is Pepperstone's revenue?

$253M
Annual Revenue
797
27%
Employees
$318K
Revenue/Employee
Melbourne, AUS
Headquarters

Who works at Pepperstone?

Loading leads...

What do customers think of Pepperstone?

Pepperstone

Pepperstone

4.3
3,213 reviews
✓ Claimed

Categories

Investment Service#undefinedGold and Silver Trading Company#undefinedFinance Broker#undefined

Activity & Engagement

Reply Rate
95.3125%
Avg. Reply Time
4.0 days
Claimed Date
10/13/2015

Contact Information

Address:
Level 16, Tower One/727 Collins St, Melbourne VIC
Melbourne, AU

Reviews (20)

Filter by rating:
Chai LVerified
1/19/2026
🇸🇬 Singapore1 reviewsOrganicUnverified
Experience date: 1/19/2026
Trusted Broker

Using pepperstone for one year and it has been really user friendly, the spreads are good but what drew me to the broker is their long legacy of regulations.

Sid Soni
1/19/2026
🇮🇳 India1 reviewsBasicLinkVerified
Experience date: 1/15/2026
The best experience i had with…ayush kalia adn john sir

The best experience i had with pepperstone verry helpfull guidance i felt and helped me johnn sir and ayush kalia sir they are best to advice and managing

Myrna
1/17/2026
🇵🇭 Philippines8 reviewsOrganicUnverified
Experience date: 1/16/2026
Five Stars for me deposit and…

Five Stars for me deposit and Withdrawal is fast and have a 2FA to secure your account and their platform is easy to use. Supports always there to answer your queries and they have low spread than the other brokers they eat your small amount of capital.. Thank you Pepperstone hope you'll always take good care your clients. My last withdrawal only hour and I received already. Thank you 🥰

Yi-Hsuan Lee
1/17/2026
🇬🇧 United Kingdom7 reviewsBasicLinkVerified
Experience date: 1/17/2026
Helpful and responsive

Customer service was very helpful and responsive. Constantino helped me today on livechat with care and helpful guidance. Thank you.

Nawaz
1/15/2026
🇮🇳 India1 reviewsBasicLinkVerified
Experience date: 1/14/2026
Ayush kaliye really helpful me a lot

Ayush kaliye really helpful me a lot. He is very kind person Thanks

Frequently Asked Questions about Pepperstone

What is Pepperstone's Revenue?
Pepperstone generates approximately $253M in annual revenue. With 797 employees, that's $317,800 per employee.
What does Pepperstone do?
Switch to Pepperstone, the CFD trading & Spread Betting broker rated #1 by traders. We'll arm you with the tools, market insight and support you need to trade with confidence.
How fast is Pepperstone growing?
Pepperstone employee count has changed by 27% year over year.
What technologies does Pepperstone use?
Pepperstone uses 15 technologies across their website including Video, Fonts, Cloud & Hosting. Key technologies include Wistia, Google Fonts, Amazon Web Services, AWS CloudFront.
Who are Pepperstone's competitors?
Pepperstone's main competitors include Tickmill, OANDA, capital.com, eToro, FXCM. These companies operate in similar markets and compete for the same customer base.
What do customers think of Pepperstone?
Pepperstone has a Trustpilot score of 4.3 out of 5 (4 stars) based on 3,213 customer reviews.

Export Data

Unlock all exports

Download CSVs, JSONs & full reports

What are Pepperstone's key pages?

Export pepperstone.com Data

Download the complete tech stack, analytics, leads, and company data for pepperstone.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About pepperstone.com

Switch to Pepperstone, the CFD trading & Spread Betting broker rated #1 by traders. We'll arm you with the tools, market insight and support you need to trade with confidence.

Company Overview

pepperstone.com
Website
finance
Industry
#23,738
Global Rank
1.6M
Monthly Visitors
15
Technologies
25+
Employees

Technology Stack

pepperstone.com uses 15 technologies across their website including Wistia, Google Fonts, Amazon Web Services, AWS CloudFront, and more.

Video

Wistia

Fonts

Google Fonts

Cloud & Hosting

Amazon Web Services, AWS CloudFront

Reviews

Trustpilot

Analytics & Marketing

Datadog RUM, Google Tag Manager

Performance

Lazy Loading, Priority Hints

Traffic & Audience

1.6M
Monthly Visits
28%
Bounce Rate
8.8
Pages/Visit
5:05
Avg. Duration

pepperstone.com receives approximately 1.6M monthly visitors and ranks #23,738 globally. The website has a bounce rate of 28% with visitors viewing an average of 8.8 pages per visit. Users spend an average of 5:05 on the site.

The majority of pepperstone.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is pepperstone.com?
Switch to Pepperstone, the CFD trading & Spread Betting broker rated #1 by traders. We'll arm you with the tools, market insight and support you need to trade with confidence.
How much does pepperstone.com cost?
You can view pepperstone.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does pepperstone.com use?
pepperstone.com uses 15 technologies including Wistia, Google Fonts, and 9 more. View the full tech stack analysis above.
How do I contact pepperstone.com?
You can contact pepperstone.com via email at [email protected] or through their contact page.
What are pepperstone.com's social media accounts?
pepperstone.com is active on twitter, youtube, facebook. You can find links to all their social media profiles in the social section above.
Is pepperstone.com hiring?
Check pepperstone.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is pepperstone.com?
pepperstone.com receives approximately 1.6M monthly visitors and ranks #23,738 globally. Traffic is growing by 22.5% month-over-month.

Related Searches

pepperstone.com pricingpepperstone.com reviewspepperstone.com alternativespepperstone.com loginpepperstone.com careerswhat is pepperstone.compepperstone.com tech stackpepperstone.com contactpepperstone.com vs competitorspepperstone.com featureshow to use pepperstone.compepperstone.com integrations

This page provides publicly available information about pepperstone.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit pepperstone.com directly at https://pepperstone.com.