preply.com
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Preply: The 20M Visit Behemoth
How a Ukrainian startup built the world's largest online tutoring marketplace
While everyone chases AI tutors, Preply quietly built a 20M monthly visit empire by mastering the human-to-human connection. They're not just another EdTech unicorn—they're the blueprint for marketplace dominance in education.
"Preply proves that in education, trust scales faster than algorithms."
The Silent Growth Engine
Preply's 66% direct traffic is a masterclass in brand building. When users type 'preply' (602K monthly searches) directly into their browser, you've won. They dominate 'traductor' (36M monthly searches) and crush competitors like italki (198K searches) by owning intent. This isn't SEO magic—it's product-market fit on steroids.
The Marketplace Flywheel
With 12,149 employees and $2432.2M in revenue, Preply operates at a scale most SaaS companies dream of. Their secret? A flexible payment system that de-risks the first lesson for learners while giving tutors the autonomy they crave. The 4.3/5 Trustpilot rating from nearly 20K reviews proves they've cracked the quality control problem that plagues most marketplaces.
The real genius lies in their dual-sided strategy: they dominate high-volume, transactional keywords (like 'traductor') to capture casual browsers while building deep brand loyalty for premium language learning. This creates a funnel where casual users eventually become power learners, and tutors become full-time educators.
- Direct traffic dominance (66%) signals exceptional brand recall
- 19.9K Trustpilot reviews prove scalable quality control
- Dual-market strategy: casual translation + serious learning
- Talent-first approach with 12K+ employees worldwide
Preply's Playbook is Universal
They prove that in crowded markets, owning the human layer beats building better algorithms. Every founder should study how they turned 20M visits into a $2.4B business.
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Traffic & Engagement
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Backlinks & Authority
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5 keywordsHow is Preply's SEO?
Open Graph Image
https://avatars.preply.com/inbound/media/20231025/preply-home.jpg
Meta Tags
Preply: Learn with the best online language tutors on app & web
Looking for a tutor? Preply is the best platform for private online lessons with a flexible payment system and affordable prices. Book your first lesson.
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Preply
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Reviews (20)
My 10 year old granddaughter is taking…
My 10 year old granddaughter is taking art classes. It was easy to find the right tutor from the large selection and the tutor is great. The price can’t be beat.
I have really liked the two teachers I…
I have really liked the two teachers I have used. They are so nice and patient.
Easy and very professional
Easy and very professional
teacher us awesome
teacher us awesome
Greetings, We are sincerely grateful for your positive feedback.🤩 If you are happy with services we provide, don't miss a chance to rate us on Google Play: https://bit.ly/3sh12M2 and App Store: https://apple.co/3sfXjyl Thank you for using Preply and have a wonderful day! Preply Team
I have been working here as tutor and…
I have been working here as tutor and been a successful tutor over 2years. Very supportive platform I can say for both students and teachers aswell
Greetings, We are sincerely grateful for your positive feedback.🤩 If you are happy with services we provide, don't miss a chance to rate us on Google Play: https://bit.ly/3sh12M2 and App Store: https://apple.co/3sfXjyl Thank you for using Preply and have a wonderful day! Preply Team
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About preply.com
Looking for a tutor? Preply is the best platform for private online lessons with a flexible payment system and affordable prices. Book your first lesson.
Company Overview
preply.com Social Media
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Email Addresses
Phone Numbers
Technology Stack
preply.com uses 30 technologies across their website including Font Awesome, Google Fonts, HSTS, Sentry, and more.
Fonts
Font Awesome, Google Fonts
Security
HSTS
Error Tracking
Sentry
CMS
Contentful, Ghost
Cloud & Hosting
Cloudflare
Marketing Automation
HubSpot
Traffic & Audience
preply.com receives approximately 20.2M monthly visitors and ranks #2,581 globally. The website has a bounce rate of 38% with visitors viewing an average of 5.0 pages per visit. Users spend an average of 6:32 on the site.
The majority of preply.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about preply.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit preply.com directly at https://preply.com.