primaseller.com
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Primaseller: The 19-Person Powerhouse
How a tiny team built India's most focused D2C shipping engine
In a world where D2C brands drown in logistics complexity, Primaseller isn't just another shipping tool—it's a surgical strike on the Indian eCommerce fulfillment problem. With only 19 employees, this bootstrapped machine is quietly powering the delivery infrastructure for brands that can't afford enterprise bloat.
"They're not selling shipping—they're selling sleep. For D2C founders tired of RTO nightmares, Primaseller is the anti-complexity solution."
The Niche That Matters
While competitors chase global expansion, Primaseller doubled down on India's brutal D2C landscape. Their 99.5% Delhivery partnership isn't just a feature—it's a moat. They've turned India's chaotic logistics grid into a predictable, automated pipeline. The result? Brands ship within 5 minutes of signup, not 5 weeks.
The Traffic Paradox
Here's the counterintuitive signal: 324 monthly visits with 41% organic search. That's not a bug—it's a feature. They're not playing the SEO volume game. Instead, they dominate high-intent, low-volume keywords like 'sku generator' (2,170 monthly searches). Their traffic isn't broad; it's surgical. Every visitor is likely a founder in active search of a shipping solution, not a casual browser.
The tech stack tells a story of modern pragmatism. They're not building everything from scratch. Tailwind CSS and Bootstrap for speed, Vite for modern builds, PWA for mobile-first D2C founders. But the real magic is in the automation layer: automated NDR (Non-Delivery Report) handling and reduced RTOs (Return to Origin). In India's eCommerce market, where 20-30% of COD orders get returned, this isn't just optimization—it's survival.
- Zero upfront cost: Free early COD remittance is a cash flow game-changer for bootstrapped brands
- API-first architecture: Not just Shopify/WooCommerce plugins, but full automation for custom stacks
- NDR automation: The silent killer of D2C margins, now handled algorithmically
The 19-Person Playbook
At $1.7M revenue with 19 people, Primaseller proves that in shipping, depth beats breadth. They're not building an empire—they're building a foundation. For D2C founders who want to ship fast and sleep soundly, that's exactly the point.
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3 keywordsHow is Primaseller's SEO?
Open Graph Image
https://www.delhivery.com/banner/d2c.webp
Meta Tags
eCommerce Logistics and Shipping Solutions for D2C brands and businesses | Ship your business order with Delhivery
eCommerce shipping for D2C brands. Reach 99.5% of India's population with Delhivery. Start shipping within 5 minutes of sign up. Automate with APIs. Woocommerce & shopify integration. Automated NDR, reduced RTOs and free early COD remittance.
delhivery-website-2023
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Reviews (3)
Easy-to-use software for multi channel sellers
As we own a retail store, our own website, as well as sell on Amazon, we needed an inventory management software that can help us manage stock at all these 3 stores. Primaseller does this job very efficiently and at very reasonable prices.
Great experience using this software
It's a great experience using this software, I have been using primaseller since 3 months to manage my Retail outlet, Magento, Amazon & Flipkart.
Pretty Neat solution for Store owners selling online
What we liked about Primaseller is how we could sync our Store inventory with our Magento store with no hassles. Simple and easy to use and the support is their best part.
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About primaseller.com
eCommerce shipping for D2C brands. Reach 99.5% of India's population with Delhivery. Start shipping within 5 minutes of sign up. Automate with APIs. Woocommerce & shopify integration. Automated NDR, reduced RTOs and free early COD remittance.
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Technology Stack
primaseller.com uses 19 technologies across their website including Font Awesome, Google Fonts, DoubleClick Floodlight, Google Ads, WooCommerce, Shopify, and more.
Fonts
Font Awesome, Google Fonts
Advertising
DoubleClick Floodlight, Google Ads, Facebook Pixel
E-commerce & Payments
WooCommerce, Shopify
Analytics & Marketing
Google Tag Manager, Google Analytics
Web Standards
Open Graph, PWA
Build Tools
Vite, Webpack
Traffic & Audience
primaseller.com receives approximately 324 monthly visitors. The website has a bounce rate of 37% with visitors viewing an average of 1.0 pages per visit. Users spend an average of 0:00 on the site.
The majority of primaseller.com's traffic comes from .
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