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RapidLEI: The Automation Engine Behind Global Identity
How a 49-person team is automating the $8M Legal Entity Identifier market
In a world drowning in paperwork and regulatory complexity, RapidLEI isn't just issuing Legal Entity Identifiers—they're building the automated backbone for global financial identity. While legacy providers drown clients in forms, this GLEIF-accredited issuer is turning a 3-day process into a 3-minute transaction.
"RapidLEI doesn't just register LEIs—it automates the entire identity verification stack for regulated industries."
The Silent B2B Powerhouse
With 13,415 monthly visits and a #1.7M global rank, RapidLEI operates in a hyper-niche B2B vertical where volume matters more than vanity metrics. The traffic distribution is telling: 30% direct traffic indicates strong brand recall in the financial services sector, while 56% organic search shows they're capturing intent-driven buyers searching for 'LEI code in banking' solutions. Their customer base isn't browsing—they're solving urgent compliance problems.
The Automation Moat
While competitors still rely on manual document verification, RapidLEI's 'same day' and 'minutes' claims suggest heavy investment in API-first architecture and automated KYC workflows. Their tech stack (jQuery, Tailwind, Bootstrap) reveals a pragmatic, functional-first approach—no flashy frameworks, just reliable systems that handle volume. The 49-person team generating $8M revenue suggests ~$163K per employee efficiency, typical of lean B2B SaaS operations.
The real insight lies in their positioning. They're not selling LEIs—they're selling 'regulated, trusted, automated organisation identity.' This reframing moves them from a commodity registry to an infrastructure layer for financial services. Their parent company, Ubisecure (visible in social profiles), provides the enterprise identity stack, making RapidLEI the specialized vertical play within a broader identity portfolio.
- Captures high-intent search traffic around banking compliance (240 monthly searches for 'LEI code in banking')
- 422 Trustpilot reviews with 4.7 rating signals strong customer satisfaction in a bureaucratic industry
- 30% direct traffic indicates B2B referral networks and repeat enterprise clients
- Leverages parent company Ubisecure's enterprise identity expertise for cross-sell opportunities
The Unsexy Billion-Dollar Infrastructure Play
RapidLEI proves that in regulatory tech, boring is profitable. While they won't become a household name, their automated identity stack could become the invisible plumbing for every financial transaction requiring entity verification. For founders: this is a masterclass in owning a vertical slice of compliance. For investors: it's a cash-flow positive, low-churn B2B machine in a market that only grows with regulation.
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Legal Entity Identifier Registration - RapidLEI GLEIF LEI Issuer
Register LEI with the largest GLEIF-accredited LEI Issuer worldwide. Same day Legal Entity Identifier registration. Register LEI in just minutes.
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Ubisecure RapidLEI
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Reviews (20)
Fast
Fast, easy and good quality service. Recommendable
Nice
Great work, thank you!
Using more than 6 months awesome
Using more than 6 months awesome
To get the LEI
Great experience. I will appreciate a faster process.
Great backend support
Great backend support, fast process.
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About rapidlei.com
Register LEI with the largest GLEIF-accredited LEI Issuer worldwide. Same day Legal Entity Identifier registration. Register LEI in just minutes.
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Technology Stack
rapidlei.com uses 18 technologies across their website including Vimeo, Font Awesome, PHP, and more.
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Vimeo
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Font Awesome
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PHP
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Contentful, WordPress
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Cloudflare
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WooCommerce
Traffic & Audience
rapidlei.com receives approximately 13.4K monthly visitors and ranks #1,754,479 globally. The website has a bounce rate of 40% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:25 on the site.
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