refurbed.de
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Refurbed: The Circular Economy's $110M Engine
How a German refurbishment giant is outpacing the tech giants in trust and traffic.
While the tech world obsesses over the latest iPhone release, Refurbed is quietly building a $110M empire by selling the old ones. They aren't just a marketplace; they are the operational backbone of the circular economy in Europe, proving that sustainability scales when you master the logistics of trust.
"Refurbed isn't selling used electronics; they are selling the psychological safety of 'like new'—and charging a premium for the peace of mind."
The SEO Moat
With 3.1 million monthly visits, Refurbed commands a staggering 57% of its traffic from organic search. This isn't accidental; it's a deliberate strategy to own the high-intent keywords that traditional retailers ignore. They rank for 'refurbished' (138K volume) and even 'iphone 16 pro' (802K volume), intercepting buyers at the very moment of consideration.
Trust as a Product
In an industry plagued by skepticism, Refurbed weaponizes transparency. With 178,478 reviews on Trustpilot and a 4.5/5 rating, they have turned social proof into their primary conversion engine. This volume of feedback creates a data layer that traditional OEMs simply cannot match, effectively crowdsourcing quality control.
The tech stack reveals a company obsessed with performance and conversion. They utilize Swiper for seamless product browsing, Tailwind CSS for rapid UI iteration, and PWA (Progressive Web App) technology to reduce friction on mobile. This is a lean, modern stack designed to convert traffic into revenue without the bloat of legacy enterprise systems.
- Capital Efficiency: $73.2M in funding generated $110M in revenue, showing strong unit economics compared to hardware startups.
- Market Dominance: 94% of traffic comes from 'undefined' (likely Germany/Austria), proving deep local penetration before scaling.
- Operational Scale: 382 employees manage a complex reverse logistics chain, turning used goods into standardized inventory.
The Future is Refurbished
Refurbed proves that in a saturated market, the most profitable path isn't selling more—it's selling smarter.
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5 keywordsHow is Refurbed's SEO?
Meta Tags
refurbed – iPhones, Laptops & mehr bis zu 40 % günstiger*
Refurbished iPhones, Laptops, Haushaltsgeräte uvm. – nachhaltig, mit 12 Monaten Garantie & bis zu 40 % günstiger als neu. Jetzt entdecken! - Deutschland
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Reviews (20)
The phone one plus 13 arrived in a…
The phone one plus 13 arrived in a excellent condition like new Very good company and trusted I recommend
Order 2 phones at the same time
Order 2 phones at the same time. First phone arrived in 3 days from Estonia by FedEx second phone from the Netherlands shipped by DHL took nearly 2.5 weeks no tracking updates since shipment but Dhl in Ireland, I have been told is after taking over the fast ways deliverys which closed down before Christmas. If buying a phone in Ireland try and avoid DHL if possible to avoid delays.
Great phone basically new. And quick delivery.
Great phone basically new. And quick delivery.
Quality item
Quality item. Delivered promptly. Exactly as described. Highly recommended
Pixel 8
I bourght my first refurbed mobile phone, it looks totally brand new, working perfecly.
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About refurbed.de
Refurbished iPhones, Laptops, Haushaltsgeräte uvm. – nachhaltig, mit 12 Monaten Garantie & bis zu 40 % günstiger als neu. Jetzt entdecken! - Deutschland
Company Overview
refurbed.de Social Media
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Technology Stack
refurbed.de uses 16 technologies across their website including DoubleClick Floodlight, Microsoft Ads, Zendesk, Klarna, and more.
Advertising
DoubleClick Floodlight, Microsoft Ads
Customer Support
Zendesk
E-commerce & Payments
Klarna
Analytics & Marketing
Clarity, Google Tag Manager, Google Analytics
Performance
Lazy Loading, Priority Hints
Web Standards
PWA
Traffic & Audience
refurbed.de receives approximately 3.1M monthly visitors and ranks #16,152 globally. The website has a bounce rate of 34% with visitors viewing an average of 4.4 pages per visit. Users spend an average of 2:38 on the site.
The majority of refurbed.de's traffic comes from undefined, undefined, .
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This page provides publicly available information about refurbed.de. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit refurbed.de directly at https://refurbed.de.