In the noisy world of EdTech, RenWeb operates like a silent fortress—commanding nearly 12 million monthly visits while flying almost entirely under the radar of mainstream tech coverage. This isn't a startup chasing unicorn valuations; it's a 159-person operation generating $31.5M annually by owning a specific, lucrative niche: faith-based education.

"The most telling metric isn't the 12M visits—it's the 77% direct traffic. This isn't discovery; it's dependency."

The tech stack tells its own story: jQuery, Bootstrap, and Google Analytics—battle-tested, not bleeding-edge. This isn't a company optimizing for developer vanity; it's optimizing for reliability in environments where IT budgets are measured in prayer circles, not Series B rounds. The 6.3M backlinks are earned, not bought—each one a school website, a diocese portal, a parent blog linking back to their daily source of truth.

• 77% direct traffic indicates extreme user dependency, not discovery
• Faith-based education is a $14B market with high switching costs
• 159 employees generating $200K+ revenue per employee is elite efficiency
• The 'FACTS' rebrand is fighting a 17-year-old SEO moat