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Scape: The Unbundled University Experience
How a student housing platform built a $43M empire by replacing dorms with tech-enabled living
In a world where universities still treat housing as a legacy utility, Scape has engineered a fundamental shift: they've unbundled the university experience, turning student accommodation into a tech-first, lifestyle-driven product. With 283 employees and $43.6M in revenue, they're not just filling beds—they're building the operating system for modern student living.
"Scape isn't competing with universities—they're making university housing obsolete by offering a superior, tech-enabled alternative."
The Student Experience Reimagined
Scape's 70,952 monthly visitors aren't just browsing—they're searching for a lifestyle. With 'scape' itself generating 16,630 monthly searches, the brand has become synonymous with premium student living. Their traffic split (50% organic, 36% direct) reveals a powerful truth: students actively seek out Scape by name, bypassing traditional university housing portals. This isn't a discovery play; it's a destination brand.
The Geography of Demand
Scape's dominance in London, Guildford, Leeds, and Australia isn't random—it's a calculated assault on the world's most expensive student cities. By targeting markets where traditional housing is scarce and overpriced, they've positioned themselves as the premium alternative. The 4,451 backlinks (far exceeding typical regional competitors) suggest they're winning the SEO war for student attention, capturing demand before universities can.
The tech stack reveals their strategy: Tailwind CSS, Vite, and PWA architecture indicate a mobile-first approach where speed and experience are non-negotiable. Hotjar and Google Analytics integration shows they're obsessively tracking user behavior, optimizing every click from search to booking. This isn't a real estate company with a website—it's a tech company that happens to own physical rooms.
- Brand dominance: 'scape' alone drives 16,630 monthly searches, dwarfing specific property searches
- Trust signals: 4.1/5 on Trustpilot with 53 reviews—solid but not exceptional for a premium brand
- Leadership depth: CEO Europe plus 3 GMs suggests aggressive expansion planning
- Direct traffic strength: 36% direct traffic indicates strong brand recall and repeat consideration
The Unbundling Has Begun
Scape proves that when universities fail to innovate, third-party platforms will capture the entire student experience—one room at a time.
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5 keywordsHow is Scape's SEO?
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https://a.storyblok.com/f/305884/900x720/aca41fe7db/website-life-at-scape-storytelling-spaces-5-4.jpg
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Student Accommodation at Scape
This is next level student living. Private student accommodation across London, Guildford, Leeds and Australia. Discover our range of en suite rooms and studios, well located for easy access to your chosen university.
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Scape
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Reviews (20)
The staff is so welcoming.I’ve booked…
The staff is so welcoming.I’ve booked the biggest room at scape which is premium en-suite and I am comfortable here so far.There are enough storages.But there is one downside of the room that it’s fully covered with a carpet so it’s a bit dusty.It is pretty close to UCL.
Scape is the perfect place for everyone
Scape is the perfect place for every aspect of a student life. You have many social events available to have a good time and rooms made for quiet studying. Everyone who has an interest in fitness or music can visit the gym and music studio. For lovers of films Scape has a whole cinema. Staff are friendly and the accommodation is close to uni. It has all you need and more.
I would like to thank Mr YaYa for his…
I would like to thank Mr YaYa for his professionalism and dedication for his job. He made us felt at our second home He was really helpful and very kind and answered all our questions and made our trip so easy Thank you Mr YaYa
Great accommodation
Great accommodation
My first yesr
Stayed here for my whole first year, and felt so homely and had loads of support from the staff and were super friendly whenever I needed something and majority took time to speak to me etc. my room and kitchen was spacious with no problems throughout my first year
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About scape.com
This is next level student living. Private student accommodation across London, Guildford, Leeds and Australia. Discover our range of en suite rooms and studios, well located for easy access to your chosen university.
Company Overview
scape.com Social Media
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Email Addresses
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Technology Stack
scape.com uses 25 technologies across their website including HSTS, PHP, Storyblok, Contentful, and more.
Security
HSTS
Programming Languages
PHP
CMS
Storyblok, Contentful
Cloud & Hosting
AWS CloudFront, Netlify
Privacy & Consent
CookieYes
Marketing Automation
HubSpot
Traffic & Audience
scape.com receives approximately 71.0K monthly visitors and ranks #501,192 globally. The website has a bounce rate of 38% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 1:14 on the site.
The majority of scape.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about scape.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit scape.com directly at https://scape.com.