sendmeafriend.com
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SendMeAFriend: The $15M Automotive Mystery
A high-revenue player in vehicle services with shockingly low traffic. What's the real business model?
In a world obsessed with digital scale, SendMeAFriend operates in reverse: generating $15.1M in revenue with just 1,530 monthly visits. This isn't a typo—it's a B2B Trojan horse.
"Traffic is a vanity metric when you own the dealership relationship. This is a sales enablement platform disguised as a website."
The B2B2C Engine
SendMeAFriend isn't selling to consumers—it's arming automotive dealerships with a referral tool. The 58% direct traffic share reveals the truth: dealers log in, salespeople send links, and customers arrive pre-qualified. This is high-touch enterprise sales, not viral growth.
The SEO Mirage
Ranking for 'send a friend' (1,640 volume) and 'does hyundai have a friends and family discount' (130 volume) is tactical, not strategic. They're capturing bottom-funnel intent, not building brand awareness. The real moat is the integration with dealership CRMs and the sales training team led by Caitlyn Ingalsbe.
The tech stack tells the story of a functional MVP that scaled: jQuery and Bootstrap for speed, Cloudflare for security, and reCAPTCHA to handle bot spam from dealership networks. They didn't waste time on bleeding-edge frameworks—they built a reliable tool for a non-technical sales audience.
- Revenue-per-employee of $296K suggests high-margin software or service fees
- President Gary Brophy likely built this through old-school channel sales, not product-led growth
- Undefined country data implies a US-centric dealer network with international expansion potential
The Unsexy Billion-Dollar Playbook
SendMeAFriend proves that in B2B automotive, relationships > traffic. The question isn't 'how do we get more visitors?'—it's 'how many dealerships can we lock in before the OEMs build this themselves?'
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4 keywordsHow is Sendmeafriend's SEO?
Meta Tags
Sendmeafriend.com - Send us a friend, we will send you a check.
H1 Tags
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About sendmeafriend.com
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Technology Stack
sendmeafriend.com uses 17 technologies across their website including Font Awesome, Google Fonts, HSTS, reCAPTCHA, PHP, and more.
Fonts
Font Awesome, Google Fonts
Security
HSTS, reCAPTCHA
Programming Languages
PHP
CDN
cdnjs
Cloud & Hosting
Cloudflare
Advertising
DoubleClick Floodlight, Google Ads, Facebook Pixel
Traffic & Audience
sendmeafriend.com receives approximately 1.5K monthly visitors and ranks #7,693,501 globally. The website has a bounce rate of 39% with visitors viewing an average of 3.2 pages per visit. Users spend an average of 1:55 on the site.
The majority of sendmeafriend.com's traffic comes from .
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This page provides publicly available information about sendmeafriend.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit sendmeafriend.com directly at https://sendmeafriend.com.