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seyna.eu
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Seyna: The Insurtech Powerhouse for Brokers
Deep dive into the $18M revenue engine that's quietly reshaping European insurance distribution
In a market saturated with B2C insurance apps, Seyna is playing a different game entirely. They're not selling policies to consumers—they're building the infrastructure for brokers to dominate the market. With 83 employees and $18.3M in revenue, this isn't a startup anymore. It's a serious platform with traction.
"Seyna isn't competing on brand awareness—they're winning on infrastructure efficiency for professionals who actually move policies."
The Efficiency Play
Here's what's interesting: 44% of their traffic comes from organic search, but their top keyword is just their brand name. That tells a story of a company focused on product-led growth within a specific professional niche rather than mass-market awareness. Brokers find them, use them, and stay. The 45% direct traffic figure confirms this—these are returning users, not casual browsers.
Broker-First DNA
Look at their team structure. You've got Olivier Thomas (Product Marketing), Stéphane Lalisse (Data Integration), and Amanda Crozet (Senior Client Executive). This isn't a consumer-facing org chart. It's built for enterprise relationships and technical integrations. They're speaking the language of insurance brokers who need API-driven solutions, not shiny mobile apps.
Their tech stack reveals their priorities: jQuery for reliability, Tailwind and Bootstrap for rapid UI development, and Matomo for privacy-conscious analytics. They're not chasing the latest frameworks—they're building stable, scalable infrastructure. The presence of GSAP suggests they care about smooth interactions in complex dashboards, not just static pages.
- Built for brokers, not consumers—this is infrastructure, not retail
- Strong revenue-to-employee ratio (~$220K/employee) indicates efficient operations
- High direct traffic (45%) proves product stickiness in a B2B context
- European focus with .eu domain and multilingual capabilities
The Quiet Giant of Insurtech Infrastructure
Seyna proves that in B2B insurance, the real money isn't in being the flashiest brand—it's in being the most indispensable platform for the professionals who actually drive the market. With $18M+ in revenue and a team that punches above its weight, they're building the rails for the next generation of insurance products.
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Seyna - The most efficient insurer for brokers
Seyna is the most efficient insurer for brokers to launch and optimize the performance of their insurance products.
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About seyna.eu
Seyna is the most efficient insurer for brokers to launch and optimize the performance of their insurance products.
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Technology Stack
seyna.eu uses 29 technologies across their website including Font Awesome, Google Fonts, HSTS, PHP, and more.
Fonts
Font Awesome, Google Fonts
Security
HSTS
Programming Languages
PHP
CMS
Webflow
CDN
cdnjs, jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Traffic & Audience
seyna.eu receives approximately 13.4K monthly visitors and ranks #1,850,035 globally. The website has a bounce rate of 61% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 1:20 on the site.
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