shive-hattery.com
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The Quiet Giant of Midwest Design
How a 695-person firm earns $280M by staying local and thinking big
In an industry obsessed with coastal megaprojects, Shive-Hattery operates by a different rule: dominate the middle. With 695 employees and $280.6M in revenue, they've built an empire on the ground, not in the clouds. Their secret? A hyper-local presence that scales nationally.
"They don't chase global trends—they build the fire stations that serve them."
The Industrial Backbone
While flashy tech firms grab headlines, Shive-Hattery dominates heavy industry and engineering. Their top search term? 'Tucson fire house tour' (620 monthly searches)—not 'AI-driven architecture' or 'metaverse design.' This reveals their true market: municipal and industrial clients who need reliable, boots-on-the-ground expertise. Their VP-led business units (like Monica Sargent's Industrial division) operate as specialized fiefdoms, allowing deep vertical penetration without bureaucratic bloat.
The Traffic Paradox
With only 9,783 monthly visits, their digital footprint seems modest—until you analyze the intent. Their second-highest keyword is 'shive hattery careers' (190 monthly searches), signaling strong employer brand recognition. The 47% direct traffic rate is exceptional for a non-transactional B2B firm; it means clients bookmark them, return directly, and bypass Google entirely. This is the mark of a company that wins on relationships, not SEO.
Their tech stack tells the same pragmatic story. jQuery and Bootstrap (not React or Vue) power the site. No fancy headless CMS—just solid, maintainable tools. Hotjar tracks user behavior, but they're not chasing viral content. They're optimizing for the municipal planner who needs to find a contact number in 30 seconds. Every technology choice reflects a bias toward reliability over novelty.
- People-centered design isn't a slogan—it's their homepage H1, embedded in their DNA
- Regional office structure (Des Moines, etc.) creates local trust while scaling revenue
- Executive team includes operations directors, not just creative leads—business-first culture
- Careers page drives 20% of organic traffic, indicating high talent demand in niche markets
The Anti-Startup Playbook
In an era of 'move fast and break things,' Shive-Hattery moves deliberately and builds things that last—fire stations, factories, and a $280M business without a single viral moment.
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Architecture and Engineering Consultants | Shive-Hattery
Architecture, design and engineering services that meet clients where they are - then take them further.
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About shive-hattery.com
Architecture, design and engineering services that meet clients where they are - then take them further.
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shive-hattery.com uses 23 technologies across their website including Vimeo, Font Awesome, Adobe Fonts, reCAPTCHA, and more.
Video
Vimeo
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Font Awesome, Adobe Fonts, Google Fonts
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reCAPTCHA
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PHP
CMS
WordPress
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Cloudflare
Traffic & Audience
shive-hattery.com receives approximately 9.8K monthly visitors and ranks #2,167,451 globally. The website has a bounce rate of 53% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:28 on the site.
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