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Sirdata: The Cookieless Data Warrior
How a 36-person French company is quietly reshaping ad-tech with consent management
In the crumbling ruins of third-party cookies, Sirdata isn't just surviving—it's building the new architecture. This isn't your typical data broker; it's a multi-lever data solutions provider combining operational tech with consulting expertise, all while the rest of the industry panics about privacy.
"They're not just playing the consent game—they're writing the rules for cookieless targeting while everyone else is still reading the instructions."
The Cookieless Imperative
While Google delays cookie deprecation yet again, Sirdata has already built a fortress around first-party data. Their ABConsent platform isn't just a CMP—it's a strategic weapon. With 200 monthly searches for 'sirdata cmp' and 80 for 'abconsent', they're capturing the privacy-conscious segment before the mass migration hits.
The Growth Trajectory
Here's the kicker: 42% direct traffic on a 24K monthly visit site suggests a fiercely loyal B2B customer base. They're not relying on SEO spam; their audience comes back because the tech works. With 68% of traffic from 'undefined' countries (likely France and EU), they're dominating their home turf before going global.
Julien Tran and team have built something rare: a profitable, bootstrapped-style operation in the ad-tech bloodbath. No VC funding listed, yet $7.2M revenue with just 36 employees means exceptional efficiency. Their tech stack—jQuery, Tailwind, Vite, PWA—shows they're pragmatic builders, not tech stack chasers. They ship, they solve, they scale.
- Cookieless targeting that actually works without cookies
- First-party data activation for publishers and advertisers
- CMP (Consent Management Platform) that doesn't break UX
- Consulting layer that turns data strategy into revenue
The Quiet Giant in Privacy-First Ad Tech
While giants stumble over cookie policies, Sirdata is building the infrastructure for what comes next—profitably, quietly, and with surgical precision.
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Open Graph Image
https://www.sirdata.com/images/Sirdata.png
Meta Tags
Cookieless Targeting, Audience Targeting, CMP - Sirdata
Sirdata offers a suite of multi-lever data solutions combining operational, technological and consulting expertise
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About sirdata.com
Sirdata offers a suite of multi-lever data solutions combining operational, technological and consulting expertise
Company Overview
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Technology Stack
sirdata.com uses 11 technologies across their website including Microsoft Ads, Google Tag Manager, Twitter Cards, PWA, and more.
Advertising
Microsoft Ads
Analytics & Marketing
Google Tag Manager
Web Standards
Twitter Cards, PWA
Build Tools
Vite
UI Libraries
DaisyUI, Ant Design
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
sirdata.com receives approximately 24.6K monthly visitors and ranks #1,205,615 globally. The website has a bounce rate of 61% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:06 on the site.
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