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Smartling: The $58M Translation Powerhouse
Inside the enterprise platform that's translating the world, one brand at a time.
In a world drowning in content, Smartling isn't just translating words—it's orchestrating global brand orchestration. With $223M in funding and 330 employees, this isn't your typical translation service. It's the enterprise backbone for brands like McDonald's, Spotify, and Slack.
"Smartling isn't selling translation—it's selling scale. When your brand goes global, they become your localization command center."
The Growth Engine
With 53% direct traffic, Smartling has built remarkable brand equity. The remaining 39% comes from organic search, suggesting strong SEO around 'smartling' and 'smartling translations.' The real kicker? They're ranking for 'deepl' terms—capitalizing on competitors' brand searches. That's strategic market capture.
The Enterprise Play
330 employees generating $58.7M revenue equals ~$178K per employee—strong efficiency for a SaaS platform. Their 2.3/5 Trustpilot rating from only 7 reviews suggests they're not chasing volume, but quality enterprise contracts. The real story is in the funding: $223M raised means they're playing for a massive outcome, likely positioning for acquisition or IPO.
The tech stack reveals their approach: jQuery and Bootstrap for stability, Tailwind for modern UI, Cloudflare for security, and Google Analytics/Tag Manager for enterprise-grade tracking. They're not bleeding-edge, but battle-tested—exactly what Fortune 500 clients demand.
- Direct traffic dominance (53%) signals strong brand recall and repeat enterprise usage
- Capturing competitor keywords ('deepl') shows aggressive SEO strategy
- Low review volume with mediocre ratings suggests enterprise focus over SMB
- Heavy funding ($223M) indicates ambitions beyond traditional translation services
Smartling is playing the enterprise game perfectly
They don't need to win the review wars when they're winning the Fortune 500 contracts. With $223M in the bank and a 53% direct traffic moat, they're not building for exit—they're building for dominance.
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https://www.smartling.com/hubfs/Smartling%20Thumbnail.png
Meta Tags
End-to-end localization & translation services for global growth
Smartling connects your brand with customers around the globe. Translate, automate & manage your content across platforms with real-time analytics.
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Reviews (7)
Bought a griddle pan in stop and shop
Bought a griddle pan in stop and shop. Fantastic and it was on sale.
Good website Earn money online real…
Good website Earn money online real website
Good portal for professional translators
Good for translating all sorts of digital resources, both software and content. Would probably not recommend to those who don't have the slightest experience with TMS tools.
Dishonesty
The company took a project in full from me and agreed to transfer my money in full and afterwards it transferred me to another fake platform to get the payment , but it was a complete scam doesn't want to transfer the money before taking money again from me Dishonesty and fake people
STAY AWAY - SCAM
I was contacted by laurapaker64@gm... asking for an urgent translation (so well paid). Turns out "she" only has an account on Threads, communicates only via Whatsapp and Telegram... Workd 30+hrs only to find out it was a complete scam. AVOID
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About smartling.com
Smartling connects your brand with customers around the globe. Translate, automate & manage your content across platforms with real-time analytics.
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Technology Stack
smartling.com uses 20 technologies across their website including Google Fonts, HSTS, reCAPTCHA, Sentry, and more.
Fonts
Google Fonts
Security
HSTS, reCAPTCHA
Error Tracking
Sentry
CMS
Contentful
CDN
cdnjs, jsDelivr
Cloud & Hosting
Cloudflare
Traffic & Audience
smartling.com receives approximately 526.9K monthly visitors and ranks #68,496 globally. The website has a bounce rate of 32% with visitors viewing an average of 7.8 pages per visit. Users spend an average of 7:21 on the site.
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