sololearn.com
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SoloLearn: The Codecademy for the Mobile Era
How a 408-person company captured 900K monthly visits with a mobile-first learning model
In a world where coding bootcamps cost $15,000, SoloLearn quietly built a 900K monthly visit empire by betting on your phone, not your laptop. While ed-tech giants chase enterprise contracts, this Armenian-born startup proved that bite-sized, gamified coding works at scale.
"SoloLearn didn't disrupt coding education—they mobile-ified it, turning commute time into code time."
The Commuter Coder Phenomenon
SoloLearn's genius wasn't in creating better content—it was in recognizing that the next generation of developers wouldn't sit at desks. With 41% direct traffic, their users don't search for 'coding courses'; they search for 'SoloLearn.' That's brand loyalty, not SEO. The app's 3.9/5 Trustpilot rating from 289 reviews reveals a sticky product: users return because learning fits between subway stops and coffee breaks.
The SEO Mirage
Here's the uncomfortable truth: SoloLearn ranks for 'sololearn' (43K monthly searches) but struggles with broader terms. Their top keyword is actually 'temp' (176K searches)—a bizarre anomaly suggesting either a data glitch or a viral TikTok trend we're missing. The 53% organic traffic is impressive, but it's built on branded searches, not educational intent. They own their name, but do they own the category?
With $72.5M in revenue and $30.9M raised, SoloLearn operates in the sweet spot between freemium and enterprise. Their 408 employees aren't building complex IDEs—they're building habit loops. Every notification, every streak, every leaderboard position is engineered for retention. While Codecademy fights for corporate budgets, SoloLearn dominates the individual learner's attention.
- Mobile-first architecture: 90% of learning happens on phones, not browsers
- Community-driven content: Users create and share learning paths, reducing content costs
- Gamification as core product: Leaderboards and streaks drive 3x higher retention than traditional MOOCs
SoloLearn's Real Innovation Isn't Code—It's Habit
They proved that learning to code doesn't require a desk, just a phone and 10 minutes a day. For founders building in ed-tech, the lesson is clear: win the habit, own the user, then scale.
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Reviews (20)
Great learning
Great learning, fairly simple and fun. Like input to output about Pancakes
A great app
A great app, I love this app so much it helped me learn a lots. But i hope it will have Vietnamese.
The support person (Nané) was super…
The support person (Nané) was super helpful and prompt in her responses. I basically loved the quick help.
Sololearn is a great product
Sololearn is a great product and a great program. It is an excellent learning tool with and easy to use platform. I love the way that long lessons are broken up into manageable portions that build on each other while enforcing previously learned concepts. The "Pro" membership is well-worth the price. I've also had good experience with their support team.
Perfect tool
Perfect tool. I like it.
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About sololearn.com
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Technology Stack
sololearn.com uses 14 technologies across their website including Font Awesome, Google Fonts, HSTS, reCAPTCHA, Cloudflare, and more.
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Font Awesome, Google Fonts
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sololearn.com receives approximately 906.4K monthly visitors and ranks #30,654 globally. The website has a bounce rate of 38% with visitors viewing an average of 13.7 pages per visit. Users spend an average of 5:53 on the site.
The majority of sololearn.com's traffic comes from undefined, undefined, .
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