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srtxlabs.com

12 technologies
VerifiedGrowingVisit3.2K/mo$17M12412 Tech25 Leads
Deep Dive

SRTX: The Material Science Unicorn You Haven't Heard Of

How a $211M-funded textile lab is quietly rewriting the rules of fabric

While most fashion tech chases fleeting trends, SRTX is building the foundational infrastructure of the future. They're not just selling tights—they're weaponizing material science to solve billion-dollar problems in manufacturing, durability, and sustainability.

$211M
Total Funding
$17.4M
Annual Revenue
124
Employees
42%
Direct Traffic

"They've turned the unsexy world of industrial textiles into a venture-scale moat—while everyone else was chasing DTC hype, they were building the operating system for material innovation."

The Trojan Horse Strategy

SRTX didn't enter the market through the front door. They launched Sheertex—rip-proof tights—as a consumer-facing Trojan horse. While customers saw a better hosiery product, investors saw a $211M bet on proprietary polymer science. The genius isn't in the product; it's in the platform. Every pair of tights sold funds R&D for industrial applications, creating a flywheel that pure B2B material science companies can't replicate.

The Data Doesn't Lie

With 3,200 monthly visits and a #5M global rank, SRTX's web presence is modest—by design. Their traffic is 42% direct, indicating a focused B2B audience rather than mass-market churn. The top keywords reveal their true identity: 'srtx' (160 vol), 'sheertex canada' (1.6K vol), and technical terms like 'breaking strength n/tex' (180 vol). This isn't a brand chasing SEO; it's a technical company where buyers know exactly what they're searching for.

The leadership team tells the story of their ambition. COO Gordon Hensley and EVP of Technology Michael Woodworth aren't fashion executives—they're operators. David Mamrowicz (VP eCommerce) and Holly Jayme (Director, Talent & Culture) represent the dual engine: commercial velocity meeting technical depth. This is a company building for scale, not just style.

  • Sheertex isn't a product—it's a proof-of-concept for industrial polymer applications
  • Cortex Software addresses manufacturing inefficiency, creating a B2B SaaS layer on top of hardware innovation
  • The $211M funding suggests investors see a platform, not just a hosiery company
  • 124 employees with $17.4M revenue indicates high revenue-per-employee efficiency
Doesn't compete on fast fashion trends
Owns the full stack: material science + software + manufacturing
Avoids mass-market retail distribution
Uses consumer revenue to fund industrial R&D
Not building for viral social media moments
Builds for durability and lifetime value over unit economics

The Real Bet Is On Infrastructure

SRTX is building the foundational layer for textile innovation—where every consumer purchase accelerates industrial dominance. This isn't a fashion brand. It's a materials company in disguise.

What tech stack does Srtxlabs use?

20 detected
Security1
Cloud & Hosting1
Email Marketing1
Advertising1
Analytics & Marketing1
Performance1
UI Libraries1
JavaScript Libraries1
Tracking & Analytics8
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
A
Amazon CloudFront
F
Facebook Pixel
G
Google Analytics
T
Tracking Service
F
Facebook

How much traffic does Srtxlabs get?

Traffic & Engagement

3.2K
Monthly Visits
1.8
Pages/Visit
0:06
Avg. Duration
42%
Bounce Rate
Monthly Traffic Trend+152%
1.3K
Oct 2025
Oct
2.7K
Nov 2025
Nov
3.2K
Dec 2025
Dec

Traffic Sources

Search
35%
Direct
42%
Social
7%
Referrals
14%
Email
0%
Paid
1%

Where is Srtxlabs's audience located?

🌍52.6%
🌍47.4%

What keywords does Srtxlabs rank for?

5 keywords
1srtx160 vol
2sheertex canada1.6K vol$0.63
3farah alibay300 vol$1.39
4breaking strenght n/tex180 vol
5strait-tex chemical company170 vol

How is Srtxlabs's SEO?

Meta Tags

title44 chars

SRTX | Powering a better future for textiles

description278 chars

SRTX is powering a better future for textiles with our umbrella of problem-solving brands, including Sheertex: a responsible solution to disposable tights that rip easily; Cortex Software: offering solutions for inefficient manufacturing, and other new, innovative technologies.

languageEN

H1 Tags

h1Technology powering the future of textiles
h1North America’s leading material science company.
h1Powering a better future for textiles

What is Srtxlabs's revenue?

$17M
Annual Revenue
124
-2%
Employees
$140K
Revenue/Employee
$211M
Total Funding
Montreal, CAN
Headquarters

Who works at Srtxlabs?

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What do customers think of Srtxlabs?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Srtxlabs

What is Srtxlabs's Revenue?
Srtxlabs generates approximately $17M in annual revenue. With 124 employees, that's $140,000 per employee. The company has raised $211M in total funding.
What does Srtxlabs do?
SRTX is powering a better future for textiles with our umbrella of problem-solving brands, including Sheertex: a responsible solution to disposable tights that rip easily; Cortex Software: offering solutions for inefficient manufacturing, and other new, innovative technologies.
How fast is Srtxlabs growing?
Srtxlabs employee count has changed by -2% year over year.
What technologies does Srtxlabs use?
Srtxlabs uses 12 technologies across their website including Media, Security, CMS. Key technologies include Cloudinary, HSTS, Webflow.
Who are Srtxlabs's competitors?
Srtxlabs's main competitors include Chlorophylle, SRTX, INNOTEX. These companies operate in similar markets and compete for the same customer base.

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What are Srtxlabs's key pages?

Export srtxlabs.com Data

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About srtxlabs.com

SRTX is powering a better future for textiles with our umbrella of problem-solving brands, including Sheertex: a responsible solution to disposable tights that rip easily; Cortex Software: offering solutions for inefficient manufacturing, and other new, innovative technologies.

Company Overview

srtxlabs.com
Website
jobs_and_career
Industry
#5,143,481
Global Rank
3.2K
Monthly Visitors
12
Technologies
25+
Employees

srtxlabs.com Social Media

Technology Stack

srtxlabs.com uses 12 technologies across their website including Cloudinary, HSTS, Webflow, and more.

Media

Cloudinary

Security

HSTS

CMS

Webflow

Cloud & Hosting

AWS CloudFront

Email Marketing

Klaviyo

Advertising

Facebook Pixel

Traffic & Audience

3.2K
Monthly Visits
42%
Bounce Rate
1.8
Pages/Visit
0:06
Avg. Duration

srtxlabs.com receives approximately 3.2K monthly visitors and ranks #5,143,481 globally. The website has a bounce rate of 42% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:06 on the site.

The majority of srtxlabs.com's traffic comes from undefined, .

Frequently Asked Questions

What is srtxlabs.com?
SRTX is powering a better future for textiles with our umbrella of problem-solving brands, including Sheertex: a responsible solution to disposable tights that rip easily; Cortex Software: offering solutions for inefficient manufacturing, and other new, innovative technologies.
What technologies does srtxlabs.com use?
srtxlabs.com uses 12 technologies including Cloudinary, HSTS, and 6 more. View the full tech stack analysis above.
How do I contact srtxlabs.com?
You can contact srtxlabs.com via email at [email protected] or through their contact page.
What are srtxlabs.com's social media accounts?
srtxlabs.com is active on twitter. You can find links to all their social media profiles in the social section above.
Is srtxlabs.com hiring?
Check srtxlabs.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is srtxlabs.com?
srtxlabs.com receives approximately 3.2K monthly visitors and ranks #5,143,481 globally. Traffic is growing by 20.2% month-over-month.

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This page provides publicly available information about srtxlabs.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit srtxlabs.com directly at https://srtxlabs.com.