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StepShot: The $400K RPA Documentation Startup That Disappeared
A deep dive into the quiet acquisition of a process capture tool by UiPath's ecosystem
StepShot.net wasn't just another documentation tool—it was a specialized process capture platform that promised to document RPA workflows faster than any human could manually type. With just 6 employees and $400K in revenue, it became a strategic asset in the UiPath ecosystem before fading into the background.
"StepShot didn't just document processes—it captured them, frame by frame, creating a visual blueprint for automation that traditional documentation tools couldn't match."
The Micro-Team That Built a Niche Empire
With only 6 employees, StepShot achieved what most startups need 50+ people to accomplish: building a specialized tool that solved one painful problem—process documentation for RPA. Their $400K revenue, while modest, represented pure focus. Every feature was designed for one user persona: the RPA developer drowning in screenshots, manual steps, and error-prone documentation workflows.
The Silent Acquisition Story
StepShot's traffic metrics tell the real story: currently registering zero monthly visits. This isn't failure—it's a strategic disappearance. The tool was likely absorbed into UiPath's broader ecosystem (Task Capture), rendering the standalone brand obsolete. For investors, this is a masterclass in quiet exits: build a specialized tool, integrate it into a larger platform, and let the brand fade while the technology lives on.
The tech stack reveals a modern, lightweight approach: jQuery for interactivity, Tailwind CSS and Bootstrap for styling, and PWA capabilities for offline process capture. This wasn't a bloated enterprise platform—it was a nimble, browser-based capture tool that could run anywhere. The absence of traffic data isn't a red flag; it's evidence of a successful pivot from standalone product to integrated feature.
- Specialized in RPA process documentation (not generic screen recording)
- Ultra-lean operation: 6 people, $400K revenue
- UiPath ecosystem integration suggests strategic value beyond revenue
- Tech stack prioritized speed and offline capability (PWA)
- Current zero traffic indicates brand consolidation, not market failure
The $400K Lesson in Strategic Focus
StepShot proves that in B2B SaaS, a successful exit isn't always about unicorn valuations—it's about building something so uniquely valuable that a platform giant quietly absorbs it. For founders: sometimes the best exit strategy is becoming an invisible feature.
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Process Discovery Tool - Task Capture | UiPath
Document your RPA processes faster than ever with UiPath Task Capture, a process discovery tool that captures your work step by step.
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About stepshot.net
Document your RPA processes faster than ever with UiPath Task Capture, a process discovery tool that captures your work step by step.
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