streetfins.com
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StreetFins: The Student-Led Finance Revolution
How 18 people built a $2.2M finance education empire for Gen Z
In a world dominated by stuffy financial institutions, StreetFins is betting that finance education works better when taught by students, for students. They've built a $2.2M revenue business proving this thesis.
"StreetFins isn't just teaching finance—they're democratizing it by making complex concepts accessible through peer-to-peer learning."
The Gen Z Trust Equation
StreetFins cracked the code that traditional finance education missed: students trust their peers more than professors. With 60+ campus clubs and 300+ articles, they've built a community where 48% of traffic comes directly—users don't search, they return. This is brand loyalty, not just SEO.
The Traffic Paradox
Here's the counterintuitive insight: only 38% of traffic is organic, yet they rank for high-intent keywords like 'calculus in stock market' (360 monthly volume). Their secret? Creating content that bridges academic rigor with real-world trading—think Jim Simmons meets TikTok.
The founders, Alex Patel and Rohan Gupta, aren't traditional educators. They're practitioners who understand that today's students consume finance content differently. Their tech stack—jQuery, Tailwind, Bootstrap—suggests a pragmatic approach: build fast, iterate faster, prioritize content over flash.
- Revenue-per-employee ratio of $122K—high for edtech
- Direct traffic (48%) exceeds organic (38%)—a rare and valuable signal
- Top keyword 'webvan' (2,850 volume) suggests deep historical finance content
- Multi-platform presence: TikTok, Twitter, LinkedIn, Instagram, Facebook
StreetFins is the anti-Traditional Finance EdTech
They prove that authenticity and peer credibility beat polished production. For founders building in edtech, this is a blueprint: teach what you know, build community first, and let revenue follow.
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StreetFins® | Finance Simplified®
Search our expansive library of educational resources and start learning finance!
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About streetfins.com
Search our expansive library of educational resources and start learning finance!
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streetfins.com uses 19 technologies across their website including Font Awesome, HSTS, PHP, and more.
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streetfins.com receives approximately 24.0K monthly visitors and ranks #1,336,736 globally. The website has a bounce rate of 60% with visitors viewing an average of 1.2 pages per visit. Users spend an average of 0:04 on the site.
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