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Super.com: The 16M Monthly Visit Travel-Fintech Hybrid
How a travel app quietly became a fintech giant with 100M+ in revenue
Super.com isn't just another travel booking site—it's a financial Trojan horse that has captured 16 million monthly visitors by bundling hotel discounts with cash advances and side hustle opportunities. While most travel platforms fight for the same narrow slice of the market, Super has quietly built a $100M+ revenue engine by solving a fundamental traveler problem: running out of cash mid-trip.
"Super.com didn't invent travel booking—they invented travel *financial services* disguised as a booking platform."
The Fintech Trojan Horse
The genius of Super.com lies in its unapologetic financial services pivot. While competitors like Booking.com focus purely on accommodation, Super layers in cash advances (up to $250) and money-making opportunities directly into the travel experience. This isn't a side feature—it's the core value prop that keeps 34% of traffic coming directly to the site, bypassing search entirely.
Trust Through Volume
With 48,014 Trustpilot reviews and a 4.4/5 rating, Super has achieved what most travel startups struggle with: scale without brand dilution. The 110,623 backlinks suggest they're not just buying traffic—they're earning it. The real metric to watch? The 'is super.com legit' search volume (24,210 monthly) indicates they've cracked the trust barrier that plagues fintech-travel hybrids.
The 375-person team has built a PWA-first architecture that loads instantly on mobile—critical for their demographic of budget-conscious travelers who need quick access to cash and bookings. Their tech stack (Tailwind, Bootstrap, AWS CloudFront) is boringly effective, prioritizing speed over flashiness. The 34% organic search traffic shows they're not just paying for customers—they're building a sustainable acquisition moat.
- Traffic dominance: 75.5% from undefined markets (likely US/Canada) suggests strong North American penetration
- Brand gravity: 'Super' generates 119K monthly searches—brand awareness that rivals established players
- Direct traffic moat: 34% direct traffic is exceptionally high for a travel platform, indicating strong user retention
The Travel-Fintech Blueprint
Super.com proves that bundling financial services with travel isn't just possible—it's a $100M+ revenue opportunity waiting to be exploited by other verticals.
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5 keywordsHow is Super's SEO?
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https://cdn.snaptravel.com/super_meta_tag_image.jpeg
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Super.com: Save, Earn, Travel
Super.com helps you save on hotels, get cash advances, and make extra money! Upgrade to Super+ and put even more money in your pocket!
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Super.com
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Reviews (20)
Easy so far.
Easy so far.
Great selection of hotels at the best…
Great selection of hotels at the best prices, easy booking process too
Ease to use the site and make my…
Ease to use the site and make my accommodations.
Easy, Quick, and Cost Saving!
The process was easy. I saved money and had no issues using Super,com at the last minute to get a room in two states.
Quick booking and relatively cheap.
Quick booking and relatively cheap.
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About super.com
Super.com helps you save on hotels, get cash advances, and make extra money! Upgrade to Super+ and put even more money in your pocket!
Company Overview
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Technology Stack
super.com uses 18 technologies across their website including Google Fonts, HSTS, AWS CloudFront, Cloudflare, and more.
Fonts
Google Fonts
Security
HSTS
Cloud & Hosting
AWS CloudFront, Cloudflare
Email Marketing
Customer.io
Advertising
DoubleClick Floodlight, TikTok Pixel, Google Ads, Facebook Pixel
Analytics & Marketing
Clarity, Hotjar, Google Analytics
Traffic & Audience
super.com receives approximately 16.2M monthly visitors and ranks #3,057 globally. The website has a bounce rate of 33% with visitors viewing an average of 3.7 pages per visit. Users spend an average of 3:01 on the site.
The majority of super.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about super.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit super.com directly at https://super.com.