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SuperPhone: The $1.7M SMS Powerhouse
Why Ryan Leslie's 98% open rate platform is rewriting DTC marketing rules
In a world drowning in email noise, SuperPhone is the ultimate weapon for direct-to-consumer brands: a phone number that converts. With 98% open rates and guaranteed ROI for Shopify stores, this isn't just another marketing tool—it's a revenue engine built on the intimacy of SMS.
"98% open rates aren't a vanity metric—they're a direct line to your customer's attention that email can't touch."
The Celebrity Founder Advantage
Founded by Grammy-nominated artist Ryan Leslie, SuperPhone leverages his deep understanding of direct fan engagement. This isn't just a B2B SaaS tool—it's built on the same principles that turned artists into brands and fans into communities. The 24-person team has bootstrapped their way to $1.7M in revenue by solving a problem they lived: how to own your audience without algorithms.
The Traffic Paradox
Here's the fascinating data story: despite ranking #1.4M globally, SuperPhone commands 47% direct traffic and 37% organic search. This isn't a viral growth play—it's a product-led engine where existing users type 'superphone login' (420 monthly searches) and 'superphone crm' (190 monthly searches) directly into their browser. The 66.3% traffic share from an undefined country suggests either international expansion or a privacy-focused user base that doesn't trigger tracking pixels.
The tech stack reveals their priorities: Shopify integration is non-negotiable, Tailwind CSS and Bootstrap ensure rapid iteration, and Google Analytics/Tag Manager/Clarity provide the data obsession you'd expect from a platform guaranteeing ROI. But the real story is in what's missing—there's no mention of enterprise sales teams or complex onboarding. This is self-serve power for Shopify store owners who understand that text messages convert better than emails ever could.
- Guaranteed ROI for Shopify and BigCommerce stores (not just a promise)
- 98% open rates vs. 20% for email (the engagement gap is the moat)
- Celebrity founder network effects (Ryan Leslie's artist community is a built-in use case)
- Product-led growth with 47% direct traffic (users come back, not just browse)
- 24-person team scaling to $1.7M revenue (efficient growth, not burn)
The Ultimate Phone Number is a Trojan Horse
SuperPhone isn't selling SMS marketing—it's selling the last unfiltered channel to your customer's attention. For DTC founders tired of Facebook's algorithm and email's 20% open rates, this is the answer. The 98% open rate isn't a feature; it's a fundamental shift in how brands own their relationships. With $8.3M in funding and a celebrity founder who built his career on direct fan connection, SuperPhone is the anti-platform platform. Your customers are already on their phones—SuperPhone just gives you the keys.
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SuperPhone - The Ultimate Phone Number
Increase engagement, drive revenue, and build better relationships with SMS / MMS marketing. Guaranteed ROI with 98% open rates for Shopify and BigCommerce stores.
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SuperPhone®
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Reviews (20)
We sell high-ticket pet products
We sell high-ticket pet products, so fast replies make or break a sale for us. SuperPhone has helped us so much with answering buyer questions super quickly, sending personalized follow-ups, and recovering abandoned carts (which are time sensitive!). Our customer satisfaction and conversion rate both jumped within the first month of using it. So happy, thanks!!
I’ve used other texting platforms…
I’ve used other texting platforms before, but nothing compares to the team at SuperPhone! They’re sooo helpful! As a life coach, staying connected with my clients is everything, from weekly reminders and check-ins to sending replays and building stronger relationships. This team gives me white-glove support and I’m so thankful for it. I can reach the team directly, and I never feel like just another account in the system. They genuinely care, they help me think through strategy, growth, monetization, all of it. I’ve been really impressed. Thanks for everything, and I’ll definitely be sending more coaches your way.
LOVE IT!!!
This application is great! I look forward to using the features and connecting with my audience!
Though the pricing structure was a bit…
Though the pricing structure was a bit confusing to understand at first, It's still the absolute best value for someone looking to build a list from scratch, FAR better than Community imo. You get WAY more than you bargained for.
Superphone.io is the best
Superphone.io is a great fit for me and my clients. I started out with community and they didn’t provide me what I was looking for. So I reached out to Superphone and was able to set up my account and reach out to my clients promptly. It’s also very affordable. Thanks Superphone!!
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About superphone.io
Increase engagement, drive revenue, and build better relationships with SMS / MMS marketing. Guaranteed ROI with 98% open rates for Shopify and BigCommerce stores.
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Technology Stack
superphone.io uses 30 technologies across their website including Wistia, Google Fonts, Sentry, and more.
Video
Wistia
Fonts
Google Fonts
Error Tracking
Sentry
CMS
Webflow
CDN
jsDelivr
Cloud & Hosting
Amazon S3, AWS CloudFront
Traffic & Audience
superphone.io receives approximately 19.1K monthly visitors and ranks #1,399,081 globally. The website has a bounce rate of 55% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:38 on the site.
The majority of superphone.io's traffic comes from undefined, undefined, .
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