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swatchbook.us
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swatchbook.us

17 technologies
VerifiedVisit2.6K/mo$4M3517 Tech12 Leads
Deep Dive

The Material OS That's Quietly Winning

Swatchbook is building the future of design sourcing, one material at a time.

In an industry obsessed with flashy renders and AI-generated concepts, Swatchbook is doing something radical: fixing the broken, analog process of sourcing physical materials. They're not just digitizing libraries; they're building the operating system for the entire material lifecycle.

$4.1M
Annual Revenue
35
Employees
2,573
Monthly Visits
47%
Direct Traffic

"They aren't chasing viral growth; they're building an infrastructure layer for design that scales with enterprise budgets, not consumer clicks."

The Problem They Solve

For decades, material sourcing has been a nightmare of physical samples, disconnected PDFs, and endless email chains. Swatchbook attacks this by creating a centralized 'Material OS'—a single source of truth for designers, engineers, and procurement teams. It’s less about pretty visuals and more about eliminating the friction between concept and production.

The Growth Paradox

With only 2,573 monthly visits and a global rank of #5.8M, the surface data suggests a niche player. But look closer: 47% of traffic is direct. This signals high-intent, repeat usage from a dedicated user base. They aren't relying on SEO luck; they're being bookmarked and used daily by professionals who need this tool to do their jobs.

The team structure reveals their focus: a Head of BI & Data Science sits alongside Design and Technology. This isn't a vanity project; it's a data-driven product. They're tracking how materials move through the creative process, offering analytics that go far beyond simple asset management.

  • Vertical Integration: Combines sourcing, management, and visualization in one stack.
  • Enterprise Ready: Built for scalability (AWS CloudFront, Zendesk) rather than viral loops.
  • Platform Agnostic: 'Any device' isn't a buzzword here; it's a requirement for field use.
They don't chase broad consumer traffic.
They focus on high-value B2B workflows.
They don't rely on flashy social media virality.
They build deep integrations with industry standards.
They don't offer free, low-tier tools for hobbyists.
They monetize through efficiency gains for design teams.

The Silent Giant of Material Tech

While competitors fight for attention, Swatchbook is quietly becoming the indispensable backend for physical product creation.

What tech stack does Swatchbook use?

23 detected
Video1
Translation1
Customer Support1
Analytics & Marketing1
Performance1
Web Standards1
UI Libraries1
JavaScript Libraries1
Tracking & Analytics6
G
Google Analytics
G
Google Tag Manager
J
jsDelivr
A
Amazon CloudFront
G
Google Static
G
Google Analytics

How much traffic does Swatchbook get?

Traffic & Engagement

2.6K
Monthly Visits
2.1
Pages/Visit
0:39
Avg. Duration
34%
Bounce Rate
Monthly Traffic Trend+25%
2.1K
Oct 2025
Oct
3.3K
Nov 2025
Nov
2.6K
Dec 2025
Dec

Traffic Sources

Search
29%
Direct
47%
Social
17%
Referrals
6%
Email
0%
Paid
1%

Where is Swatchbook's audience located?

🌍100.0%

What keywords does Swatchbook rank for?

5 keywords
1swatch book1.4K vol$2.10
2pantone colour book240 vol
3swatchbook50 vol
4otoy12.2K vol$3.95
5coloro3.6K vol$0.60

How is Swatchbook's SEO?

Open Graph Image

OG Image preview
og:image

https://cdn.prod.website-files.com/5f1ada6cf680d07185a4f9b2/61e9ad16e978ed47a3bf6667_OG%20new2.png

Meta Tags

title38 chars

swatchbook | The new home of materials

description148 chars

Apps for material sourcing & management, exploration, design and visualization combined with real-time analytics - anywhere, anytime, on any device.

languageEN

H1 Tags

h1swatchbook
h1swatchbook
h1swatchbook mix

Who works at Swatchbook?

Loading leads...

What do customers think of Swatchbook?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Swatchbook

What is Swatchbook's Revenue?
Swatchbook generates approximately $4M in annual revenue. With 35 employees, that's $116,000 per employee.
What does Swatchbook do?
Apps for material sourcing & management, exploration, design and visualization combined with real-time analytics - anywhere, anytime, on any device.
How fast is Swatchbook growing?
Swatchbook employee count has changed by -19% year over year.
What technologies does Swatchbook use?
Swatchbook uses 17 technologies across their website including Video, Fonts, Security. Key technologies include Vimeo, Adobe Fonts, HSTS, reCAPTCHA.
Who are Swatchbook's competitors?
Swatchbook's main competitors include TruthMD, Atrium, Bluestone PIM, Nutanix, Astreya. These companies operate in similar markets and compete for the same customer base.

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How to contact Swatchbook?

What are Swatchbook's key pages?

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About swatchbook.us

Apps for material sourcing & management, exploration, design and visualization combined with real-time analytics - anywhere, anytime, on any device.

Company Overview

swatchbook.us
Website
computers_electronics_and_technology
Industry
#5,877,358
Global Rank
2.6K
Monthly Visitors
17
Technologies
12+
Employees

swatchbook.us Key Pages

Contact swatchbook.us

Technology Stack

swatchbook.us uses 17 technologies across their website including Vimeo, Adobe Fonts, HSTS, reCAPTCHA, and more.

Video

Vimeo

Fonts

Adobe Fonts

Security

HSTS, reCAPTCHA

CMS

Webflow

CDN

jsDelivr

Cloud & Hosting

AWS CloudFront, Cloudflare

Traffic & Audience

2.6K
Monthly Visits
34%
Bounce Rate
2.1
Pages/Visit
0:39
Avg. Duration

swatchbook.us receives approximately 2.6K monthly visitors and ranks #5,877,358 globally. The website has a bounce rate of 34% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:39 on the site.

The majority of swatchbook.us's traffic comes from .

Frequently Asked Questions

What is swatchbook.us?
Apps for material sourcing & management, exploration, design and visualization combined with real-time analytics - anywhere, anytime, on any device.
What technologies does swatchbook.us use?
swatchbook.us uses 17 technologies including Vimeo, Adobe Fonts, and 11 more. View the full tech stack analysis above.
How do I contact swatchbook.us?
You can contact swatchbook.us through their contact page.
What are swatchbook.us's social media accounts?
swatchbook.us is active on twitter, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is swatchbook.us hiring?
Check swatchbook.us's careers page for current job openings and opportunities. The company has 12+ known employees.
How popular is swatchbook.us?
swatchbook.us receives approximately 2.6K monthly visitors and ranks #5,877,358 globally. Traffic is declining by 21.1% month-over-month.

Related Searches

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This page provides publicly available information about swatchbook.us. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit swatchbook.us directly at https://swatchbook.us.