teamkids.com.au
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TeamKids: The $155M Giant Hiding in Plain Sight
Why this school-based childcare monopoly is every SaaS founder's nightmare
While tech startups chase product-market fit, TeamKids quietly built a $155.7M revenue empire solving a problem Silicon Valley forgot exists: parents who work 9-to-5 while their kids finish school at 3pm.
"They don't need a viral marketing funnel—every school bell is their customer acquisition engine."
Infrastructure Moat
TeamKids operates inside schools—the ultimate distribution lock-in. With 96% of traffic coming from Australia, they've turned the public education system into their private customer pipeline. No ads, no cold calls, just institutional access that startups would kill for.
The 155M Question
692 employees generating $155.7M means ~$225K revenue per head. That's enterprise software margins for a service business. Their secret? Location, location, location. When you're the only OSHC provider on campus, pricing power isn't a feature—it's a birthright.
The tech stack reveals their priorities: jQuery, Bootstrap, and PWA support suggest they built functional, fast-loading portals for parents. This isn't a consumer app chasing engagement metrics—it's infrastructure software where login speed matters more than UI trends. The 210 monthly searches for 'teamkids login' prove parents use it as a utility, not a destination.
- Dominates the 'school-gate economy' with physical infrastructure moats
- 692 employees = scale that's nearly impossible to replicate
- 54% organic traffic shows brand equity, not ad spend
- Revenue per employee ($225K) rivals SaaS companies
The Unsexy Unicorn
TeamKids proves that boring businesses with regulatory moats beat sexy startups every time. While founders pitch 'disruption,' they built a $155M machine by simply showing up where parents already are: the school gate.
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Open Graph Image
https://www.teamkids.com.au/wp-content/uploads/2022/07/FeaturedImage.jpg
Meta Tags
Outside School Hours Care (OSHC) in Australia | TeamKids
TeamKids OSHC programs are conveniently located at your school, with extended hours to help families juggle work and home.
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About teamkids.com.au
TeamKids OSHC programs are conveniently located at your school, with extended hours to help families juggle work and home.
Company Overview
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Technology Stack
teamkids.com.au uses 24 technologies across their website including Leaflet, Vimeo, Font Awesome, Google Fonts, and more.
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Leaflet
Video
Vimeo
Fonts
Font Awesome, Google Fonts
Authentication
Okta
Security
HSTS
Programming Languages
PHP
Traffic & Audience
teamkids.com.au receives approximately 36.2K monthly visitors and ranks #705,075 globally. The website has a bounce rate of 42% with visitors viewing an average of 3.2 pages per visit. Users spend an average of 2:38 on the site.
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