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The $1.7M Bootstrapped Beast Dominating Auto Repair
How a 19-person team built a $3.8M monthly traffic giant without VC funding
While the auto repair industry battles over legacy software, Tekmetric quietly built a 3.8M monthly visit fortress with just 19 employees. This isn't a growth-at-all-costs unicorn—it's a disciplined, bootstrapped machine that understands the mechanics of niche domination.
"They're not selling software—they're selling the certainty of keeping the shop lights on."
The Unlikely Traffic Juggernaut
With 83% direct traffic and only 13% organic search, Tekmetric isn't playing the SEO game. They're building a product so essential that shop owners type their domain by muscle memory. This is the ultimate validation metric: when your customers bypass Google because you're their default destination. The 3.8M monthly visits aren't from viral content—they're from daily logins by shop owners running their entire business on one platform.
The 19-Person Powerhouse
At $1.7M revenue with just 19 employees, that's $89,473 per employee—remarkable efficiency for a B2B SaaS company. While competitors chase Series B funding and 10x headcount growth, Tekmetric maintains a lean, focused team. Their leadership reads like a specialized squad: a CTO, President, CRO, VP Marketing, and Head of Accounting. No bloat, just precision. This is the anti-Silicon Valley playbook: build deep, not wide.
The keyword data reveals their competitive moat. While 'tekmetric' (8,450 monthly searches) and 'tekmetric login' (3,090 searches) show strong brand ownership, they're also ranking for 'shopmonkey' (12,340 searches) and 'shop monkey' (2,760 searches). They're not just defending their territory—they're actively poaching from competitors. This is surgical strike marketing: owning the search terms of your direct rivals.
- 83% direct traffic proves product stickiness (not marketing dependency)
- 19 employees generating $1.7M revenue shows extreme operational efficiency
- Competing for competitor keywords while building their own brand moat
- 3.7/5 Trustpilot rating from just 1 review suggests early-stage reputation building
The Bootstrapped Blueprint That Works
In an era of 'growth at all costs,' Tekmetric proves that product-led, capital-efficient growth still wins. They're not building a unicorn—they're building a forever business.
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Tekmetric | Auto Repair Shop Management Software
Tekmetric is the Leading Automotive Repair Shop Management Software. Marketing, Payments, Inventory, Estimates & More. Schedule Your Free Demo Today!
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Reviews (1)
Best Shop Management Software.
We've been with them for a couple of years now. We tried several competitors. We're very happy. -Bishop's Auto Care Cincinnati & West Chester, OH
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About tekmetric.com
Tekmetric is the Leading Automotive Repair Shop Management Software. Marketing, Payments, Inventory, Estimates & More. Schedule Your Free Demo Today!
Company Overview
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Technology Stack
tekmetric.com uses 21 technologies across their website including Google Fonts, HSTS, Cloudflare Turnstile, Sentry, and more.
Fonts
Google Fonts
Security
HSTS, Cloudflare Turnstile
Error Tracking
Sentry
CMS
Webflow
CDN
jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Traffic & Audience
tekmetric.com receives approximately 3.9M monthly visitors and ranks #7,213 globally. The website has a bounce rate of 24% with visitors viewing an average of 23.7 pages per visit. Users spend an average of 22:18 on the site.
The majority of tekmetric.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about tekmetric.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit tekmetric.com directly at https://tekmetric.com.