trend.io
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Trend.io: The Content Factory for DTC Brands
Scaling user-generated content without the agency overhead
While most influencer platforms fight for attention, Trend.io quietly built a $13.5M revenue engine by solving the content scalability crisis for DTC brands. They don't just connect brands with creators—they manufacture content at industrial scale.
"Trend.io isn't selling influencer marketing—they're selling content supply chains."
The Traffic Paradox
With 109K monthly visits and a #363K global rank, Trend.io appears modest. But the traffic profile reveals a sophisticated strategy: 46% direct traffic suggests strong brand recall and repeat usage. Their top keywords like 'most popular Shopify stores' (520 monthly volume) show they're capturing brands actively researching e-commerce winners—exactly the customers who need content.
The Creator Economy's Silent Giant
At 62 employees generating $13.5M in revenue, Trend.io achieves $218K revenue per employee—exceptional efficiency for a services-adjacent business. This isn't a bloated agency model; it's a tech-enabled platform that scales creator relationships through systematic processes, not headcount.
Their tech stack reveals their playbook: jQuery and Tailwind CSS for lightweight speed, Google Analytics + Hotjar for optimization, and Lazy Loading for performance. It's a pragmatic stack built for conversion, not flash. The 2.7/5 Trustpilot rating from just 4 reviews suggests either early-stage customer acquisition or a focus on enterprise clients who don't post public reviews.
- Revenue-per-employee of $218K rivals top-tier SaaS companies
- 46% direct traffic indicates strong product-market fit and retention
- SEO strategy targets brand research keywords, not generic 'influencer' terms
- Zero external funding suggests profitability and disciplined growth
The Unsexy Winner in Creator Economy Infrastructure
While VCs chase the next TikTok, Trend.io quietly builds the factory that feeds content to the entire DTC ecosystem. Their $13.5M revenue proves that boring infrastructure beats flashy marketing.
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UGC Platform and Content Creator Network | Trend
Trend connects brands with content creators in order to scale user-generated content across a variety of platforms while increasing their marketing ROI.
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Reviews (4)
The customer service is non-existent
The customer service is non-existent. No responses to emails. If you have any issues with creators that won’t communicate or won’t upload the content they will not help. Don’t waste your time with this unprofessional company.
Terrible company
Terrible company. Everything is so bad. I regret my payment. I wish I could get it back. One of their so-called UGC creators sent me a video with another product. I dont even mention how bad the quality is.
This company has really quality…
This company has really BAD quality creators. After I had to accept that bad content from them (I don't have a choice to reject it) they closed my account because I gave that creator 1-star feedback. It's a ridiculous reason.
Media Buyers - Avoid Trend - Low Quality Creators & Sleazy Credit System
I would caution any media buyer to approach Trend with careful consideration before investing any funds. Their platform is specifically designed to encourage users to purchase a minimum of $500 worth of credits before gaining any significant access to its features. Once these funds have been transferred, there are limited options available. Unfortunately, our experience with Trend involved a disappointing encounter with a creator we intended to collaborate with. The creator, after expressing initial interest by applying for our job posting, ceased all communication. When we approached Trend for a refund due to the creator's unresponsiveness, we were informed unequivocally that the money had already been allocated and that we should seek another creator. No refunds would be issued. Period. Furthermore, it is worth noting that the majority (approximately 95%) of the available creators on Trend appear to be of low quality, primarily catering to the oversaturated skincare market. Their profiles often showcase countless examples of content focused on wrinkle creams and body serums. If you have a product with a price point of $50 or higher, it is unlikely that you will find a creator with the desired level of quality and aesthetic. In my personal opinion, I would recommend pursuing the traditional approach of finding creators through social media direct messages (DMs). Trend is a platform that should be avoided if possible.
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About trend.io
Trend connects brands with content creators in order to scale user-generated content across a variety of platforms while increasing their marketing ROI.
Company Overview
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Technology Stack
trend.io uses 27 technologies across their website including Vimeo, HSTS, Cloudflare Turnstile, Webflow, and more.
Video
Vimeo
Security
HSTS, Cloudflare Turnstile
CMS
Webflow
CDN
jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Email Marketing
Customer.io
Traffic & Audience
trend.io receives approximately 109.1K monthly visitors and ranks #363,008 globally. The website has a bounce rate of 38% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:27 on the site.
The majority of trend.io's traffic comes from undefined, undefined, .
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This page provides publicly available information about trend.io. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit trend.io directly at https://trend.io.