unishippers.com
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Unishippers: The 3PL Giant Hiding in Plain Sight
A $483M shipping behemoth with a 1.6-star rating. Here's why that matters.
Unishippers isn't a startup disrupting logistics; it's a legacy giant quietly processing 257k monthly visits for SMB shipping. While competitors chase enterprise contracts, Unishippers dominates the messy middle of small business shipping with a franchise model that scales better than it delights.
"Unishippers proves that in B2B logistics, scale and satisfaction are often inversely correlated."
The Traffic Paradox
With 70% direct traffic, Unishippers enjoys massive brand recognition—10,830 monthly searches for 'unishippers' alone. Yet only 25% comes from organic search. This signals a captive audience, likely franchisees and existing customers logging into my.unishippers.com, rather than new prospects discovering them through content or SEO. It's a growth ceiling disguised as a moat.
The Franchise Engine
The leadership structure reveals the strategy: multiple CEOs (Christian Longa, Robert DerMgrdichian, Wanda Sieber) and franchise owners (Matt Houghton) operate under the Unishippers umbrella. This decentralized model explains the revenue scale ($483M) but also the fractured customer experience. Each franchise is a micro-business, creating inconsistent service quality that fuels the 1.6-star rating.
The 12,466 backlinks tell a story of historical authority, but the 1.6-star Trustpilot rating (121 reviews) reveals operational cracks. For founders and investors, this is a classic case study: Unishippers has built a $483M revenue machine on a model that prioritizes franchisee acquisition over customer satisfaction. The question isn't about growth—it's about sustainability.
- Franchise-heavy model drives scale but dilutes quality control
- Strong brand recognition (70% direct traffic) but weak organic acquisition
- Trustpilot rating suggests systemic customer service issues
- Tech stack (jQuery, Bootstrap) indicates legacy infrastructure
The 3PL Paradox
Unishippers proves that in logistics, being 'good enough' at scale beats being great at small scale. But for how long?
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Open Graph Image
https://www.unishippers.com/wp-content/uploads/2024/11/UNI_Page-Search-Images_1-Home.jpg
Meta Tags
Unishippers - UPS® & Freight 3PL Services | Shipping Solutions for SMBs
We are a 3PL provider that offers UPS® & freight shipping services with great rates, expert support, & advanced shipping technology. Get a free shipping assessment today!
Homepage - Unishippers
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Reviews (20)
Service is Fantastic
So easy to work with, service is fantastic. Created a good shipping portfolio for us that really consolidated everything for my team. We work with the Grand Rapids office.
We love hearing this—thank you! We're proud to support your team and thrilled that the Grand Rapids office has delivered such a strong experience. Here’s to continued success and seamless shipping ahead!
Not a real company
The only benefit to working with them is they get decent pricing. Otherwise, as a company, their policies and the way they handle issues is very skewed in their favor, they won't take responsibility for anything at all, and you can expect to have constant billing issues. Shipper beware!
Hi Sam, I'm sorry to hear this. We would like to learn more about your experience as we take all reviews very seriously. If you would like to connect on this, please email us at [email protected]. Thank you.
Scam company
Scam company. If you wanna get ripped off, this company is for you. They quote you one price to get the business, then 10x the cost and bill you for that amount. Weve been dealing with this company for over a year to get a resolution, every single time with a different rep who does not know how to resolve the situation. Finally got some one with somewhat of a head on their shoulders, who tried to make amends, took payment, said all is settled, only to be charged that amount twice and then have collections calling for more. This is the WORST broker ever to use. Stay away unless you dont mind paying for services that cost 10x more than other brokers can do it for. Dont get reeled in!!
Hello, I'm sorry to hear this. We take all reviews very seriously and would like to learn more about your experience. If you would like to connect on this, please reach out to [email protected] with more information on your experience. Thank you and have a great rest of your day.
Absolute SCAM of a company.
Absolute SCAM of a company. I setup my account with Unishippers in Albany NY. In January 2025 I requested cancellation of my account and they acknowledged the cancellation request and then kept on charging my credit card monthly fees until August, which I asked them several times to stop. Spoke to their manager Matthew T. and he acknowledged that they over charged and said they would refund me. Been trying to get a refund from them since and now months later and multiple attempts to get my refund, they have stopped answering my emails and have not refunded anything.
Hello, I'm sorry to hear this. We take all reviews very seriously and would like to learn more about your experience. If you would like to connect on this, please reach out to [email protected] with more information on your experience. Thank you and have a great rest of your day.
Deceptive Pricing
I received a call from a representative from Unishipper, telling me that his company would give me UPS shipping rates lower than FedEx. I agreed to try their company. My first UPS order that I shipped using their shipping labels was for two boxes costing a total of $94.24. This was about the same as FedEx, but I decided to go with UPS. Imagine my horror when the invoice from Unishipper added a $30 invoice charge. When I called, they told me that that is a charge we discussed. I would remember that! Do not do business with this company.
Hello, I'm sorry to hear this. We take all reviews very seriously and would like to learn more about your experience. If you would like to connect on this, please reach out to [email protected] with more information on your experience. Thank you and have a great rest of your day.
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About unishippers.com
We are a 3PL provider that offers UPS® & freight shipping services with great rates, expert support, & advanced shipping technology. Get a free shipping assessment today!
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Technology Stack
unishippers.com uses 26 technologies across their website including Wistia, Vimeo, Font Awesome, Google Fonts, HSTS, and more.
Video
Wistia, Vimeo
Fonts
Font Awesome, Google Fonts
Security
HSTS
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PHP
CMS
WordPress
CDN
cdnjs
Traffic & Audience
unishippers.com receives approximately 257.2K monthly visitors and ranks #149,407 globally. The website has a bounce rate of 49% with visitors viewing an average of 4.7 pages per visit. Users spend an average of 5:04 on the site.
The majority of unishippers.com's traffic comes from undefined, undefined, .
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