ursanav.com
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UrsaNav: The GPS Insurance Policy
Inside the $5M startup building the infrastructure for a post-GPS world
While the world runs on GPS, UrsaNav is building the fail-safe. This isn't just another navigation startup—it's a critical infrastructure play for the day GPS fails.
"GPS is a single point of failure. UrsaNav is building the backup plan for national security."
The eLoran Bet
UrsaNav isn't chasing the next smartphone app—they're solving a geopolitical vulnerability. With only 44 employees and $5.1M in revenue, they're focused on eLoran (Enhanced Loran), a ground-based navigation system that works when satellites don't. It's a niche, high-stakes market where reliability trumps scale.
Traffic Paradox
With just 1,702 monthly visits, UrsaNav's traffic is microscopic for a tech company. But that's the point. Their audience isn't the public—it's governments, military contractors, and critical infrastructure operators. The 40% organic search traffic suggests their content is targeted at professionals seeking 'loran' and 'eloran' solutions, not casual browsers.
The company's leadership—President Steve Bartlett and VP Paul McIntosh—are seasoned engineers, not hype-driven founders. Their tech stack (jQuery, Bootstrap, Tailwind) is pragmatic, not flashy, reflecting a focus on function over form. This is infrastructure, not consumer tech.
- Revenue: $5.1M (steady, not explosive)
- Team: 44 deep (small but focused)
- Traffic: 1,702 visits/month (niche, not viral)
- Top Keyword: 'loran' (1,140 monthly searches)
The Quiet Giant of Resilient PNT
UrsaNav isn't scaling for an exit—they're building for a crisis. In a world dependent on GPS, their value isn't in traffic—it's in trust.
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UrsaNav - UrsaNav® | Global Leader in Resilient PNT & eLoran Solutions
Discover UrsaNav®, the trusted provider of eLoran and resilient PNT solutions for national security, critical infrastructure, and GPS alternatives.
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About ursanav.com
Discover UrsaNav®, the trusted provider of eLoran and resilient PNT solutions for national security, critical infrastructure, and GPS alternatives.
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ursanav.com uses 17 technologies across their website including Vimeo, Font Awesome, Google Fonts, PHP, and more.
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ursanav.com receives approximately 1.7K monthly visitors and ranks #9,562,626 globally. The website has a bounce rate of 45% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:32 on the site.
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