usual.money
Get leads like Usual — and thousands more
Build targeted lists by tech stack, traffic, and more
Usual Protocol: The Tether of DeFi?
A $17M-backed protocol building a composable stablecoin for the multi-chain era
In a sea of stablecoins, Usual Protocol isn't just issuing another pegged asset—it's fundamentally rewriting the ownership model. Imagine Tether, but owned by its liquidity providers and ecosystem partners. That's the thesis driving this 23-person team to $4.1M in revenue.
"Usual isn't building a stablecoin—it's building a stablecoin economy where TVL providers become owners, not just users."
The Protocol Architecture
Usual's multi-chain infrastructure transforms tokenized Real-World Assets (RWAs) into a composable stablecoin. Unlike traditional stablecoins that accrue value to a single issuer, Usual redistributes power and revenue to TVL providers and third-party integrators. This creates a flywheel where liquidity begets ownership, which begets more liquidity—a model that could disrupt the $100B+ stablecoin market.
Traffic & Growth Dynamics
With 41,548 monthly visits and 28% organic search traffic, Usual shows strong early traction. The 49% direct traffic indicates growing brand awareness—users aren't just discovering them, they're seeking them out. The top keyword 'usual' (14,910 monthly searches) suggests they're capturing mindshare, while long-tail terms like 'usual protocol' and 'usual defi' show they're building a distinct category.
The tech stack reveals a modern, scalable foundation: Bootstrap for UI, Vite for build optimization, and Framer for rapid prototyping. But the real innovation is economic: by aligning incentives between protocol, providers, and users, Usual creates a self-sustaining ecosystem where everyone wins—a stark contrast to extractive models that dominate traditional finance.
- Multi-chain infrastructure supporting composable RWA-backed stablecoins
- Revenue redistribution model mirroring Tether's ownership structure
- 23-person team with $17M in backing and $4.1M in existing revenue
- 49% direct traffic indicating strong brand recognition in early stages
Usual is the Tether of DeFi's future
If Tether captured value for shareholders, Usual captures value for the ecosystem—making it one of the most intriguing protocols to watch in 2024
What tech stack does Usual use?
How much traffic does Usual get?
Traffic & Engagement
Traffic Sources
Where is Usual's audience located?
What keywords does Usual rank for?
5 keywordsHow is Usual's SEO?
Open Graph Image
https://framerusercontent.com/images/kueC8WZn1vJjTWGM7aRNeJ8qQ.png
Meta Tags
Usual Protocol
Usual is a multi-chain infrastructure that transforms tokenized Real-World Assets into a composable stablecoin, redistributing power and ownership to TVL providers and third parties, similar to Tether’s TVL providers owning the company and its revenues.
What is Usual's revenue?
Who works at Usual?
Loading leads...
What do customers think of Usual?
No Trustpilot reviews available for this company.
Frequently Asked Questions about Usual
What is Usual's Revenue?
What does Usual do?
How fast is Usual growing?
What technologies does Usual use?
Who are Usual's competitors?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Usual?
Contact Information
Export usual.money Data
Download the complete tech stack, analytics, leads, and company data for usual.money in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About usual.money
Usual is a multi-chain infrastructure that transforms tokenized Real-World Assets into a composable stablecoin, redistributing power and ownership to TVL providers and third parties, similar to Tether’s TVL providers owning the company and its revenues.
Company Overview
usual.money Social Media
Contact usual.money
Phone Numbers
Technology Stack
usual.money uses 11 technologies across their website including Google Fonts, HSTS, Framer, and more.
Fonts
Google Fonts
Security
HSTS
CMS
Framer
Customer Support
Zendesk
Analytics & Marketing
Google Analytics
Performance
Priority Hints
Traffic & Audience
usual.money receives approximately 41.5K monthly visitors and ranks #556,837 globally. The website has a bounce rate of 36% with visitors viewing an average of 4.6 pages per visit. Users spend an average of 3:03 on the site.
The majority of usual.money's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is usual.money?
What technologies does usual.money use?
How do I contact usual.money?
What are usual.money's social media accounts?
Is usual.money hiring?
How popular is usual.money?
Related Searches
This page provides publicly available information about usual.money. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit usual.money directly at https://usual.money.